We are seeking a Director of Sales to accelerate growth in our Mid-Market segment. Reporting directly to the Vice President of Sales, Mid-Market, this individual will lead a team of Account Executives responsible for acquiring new logos, expanding customer relationships, and driving consistent ARR growth.
This is a pivotal role as we scale. The Director will build and coach a high-performing team, instill operational rigor, and serve as a key partner in shaping and executing our go-to-market strategy for the Mid-Market business.
Responsibilities :
Team Leadership & Development
- Recruit, hire, and develop a team of high-impact Mid-Market Account Executives.
- Foster a competitive, collaborative, and inclusive culture that emphasizes accountability, learning, and results.
- Provide ongoing coaching in deal strategy, discovery, and value-based selling.
- Drive performance management through weekly one-on-ones, pipeline inspections, and quarterly business reviews.
Sales Execution & Growth
Ensure achievement of team ARR targets by managing pipeline generation, opportunity progression, and forecast accuracy.Lead structured pipeline and forecast reviews with the VP of Sales, Mid-Market.Oversee effective use of territory planning, account mapping, and account reviews to maximize coverage and customer engagement.Act as an executive sponsor on strategic opportunities, supporting AEs in complex or competitive deals.Customer & Partner Engagement
Build strong executive relationships with customers, serving as an escalation point for the sales team.Partner with alliances and channel teams to expand reach and amplify customer value.Collaborate closely with Sales Engineering, Customer Success, Renewals, Marketing, Product, and Legal to deliver a seamless customer experience.Operational Excellence
Establish and track key sales metrics and KPIs to monitor performance and guide decision-making.Drive adoption of sales processes, playbooks, and tools to increase efficiency and consistency.Manage expenses and resource allocation to optimize return on investment.Required Experience & Skills
5 years of SaaS sales leadership experience, with at least 2 years in cybersecurity or an adjacent market.Proven success leading teams selling into the Mid-Market (ACVs typically $50K–$150K ).Demonstrated ability to hire, retain, and develop top sales talent.Strong grasp of sales fundamentals : territory planning, pipeline management, forecasting, and account strategy.Track record of building pipeline through activity-driven management and disciplined prospecting across the team.Consistent record of exceeding revenue targets through data-driven execution and coaching.Excellent communication and interpersonal skills, with ability to influence cross-functionally and at customer executive levels.Growth mindset with a balance of strategic thinking and hands‑on execution.#J-18808-Ljbffr