Digital Marketing Services Business Manager

Job Title

Develops, executes, and implements commercial and operational strategy to drive organic / inorganic growth and profitability while ensuring customer satisfaction through a deep understanding of business models, competitive marketplace, customer needs, and market intelligence. Responsible for P&L activities and budget development. Accountable for ensuring financial targets (revenue, profit, enterprise value, etc.) are met. Responsible for managing costs, reporting and forecasting, workflow overviews, and providing input into growth targets for customers and segments. Closely monitors and manages revenue generating activities balancing benefits of services to the larger organization to assist in other businesses growth; management will include invoice reconciliation, aging and inactive projects, and work on hand analysis to ensure balance of demand and customer throughput. Implements and executes capacity and capability strategies and successfully translates customer needs into an operational plan to fulfill projects with the right resources (availability, skillset). Drives and leads initiatives to identify new and / or additional business opportunities. Anticipates customer needs by creating strong partnerships with Product, Sales, and Business Development. Ensures there is sufficient pipeline of opportunities, orders to meet overall P&L budget. Drives price, promotion, service offering for dedicated segment to maximize growth and profitability. Provides proactive solutions for new business opportunities to secure revenue, profit margin, market share, and customer satisfaction. Builds customer intimacy and establishes strong relationships through customer visits, analyzing business data, and market trends. Participates and helps organize attendance and strategy for conferences and trade shows. Manages intensive partnerships to meet agreed timeline with deliveries in order to meet long range plan commitments. Manages initiatives and resources to meet budget and ROI targets on schedule. Drives a high performing team by managing the performance and development of team members. Operates effectively in the UL matrix to actively support and drive high performance culture changes, transformation efforts, and people engagement. Holds team and self-accountable for results, defines accountabilities, and establishes performance objectives and metrics to execute strategy. Develops and coaches by providing, training, career counseling, feedback, guidance to drive high performance and morale. Ensures understanding of and compliance with all established policies and requirements. Communicates and exemplifies UL's vision and mission. Leads, promotes, and embraces change for self and team. Collaborates and builds trust within the organization and with customers to meet or exceed their expectations. Develops strong, flexible cross-functional networks and global relationships to promote becoming the fastest, highest quality, and most customer-friendly organization. Read and follow the Underwriters Laboratories Code of Conduct and follow all physical and digital security practices. Performs other duties as directed. Define and execute business strategy for evolving Prospector's digital marketing services in alignment with market trends, customer needs, and emerging technologies. Drive commercial strategy, including revenue growth, profitability, and budget planning; ensure financial targets are met. Develop and refine offerings to maximize supplier engagement and ROI. Monitor competitive landscape, analyze data, and identify opportunities for new services and partnerships. Build strong relationships with suppliers and industry stakeholders to anticipate needs and deliver value-added solutions. Oversee fulfillment processes, resource allocation, and workflow optimization to ensure timely, high-quality service delivery. Partner with Product, Sales, and Business Development teams to align strategies and drive integrated growth initiatives. Lead and coach a high-performing team, fostering a culture of innovation, accountability, and continuous improvement. Ensure adherence to UL's Code of Conduct, security practices, and operational standards. University degree (equivalent to a Bachelors degree) in Marketing, Business Administration / Management, Engineering or related field plus generally ten years directly related experience, including at least five years of relevant management / leadership experience preferred in both Digital Marketing Services and fulfillment functions or general management. Demonstrates Digital Marketing acumen with an understanding of how current market dynamics with AI will impact business and an understanding of how to evolve with the changing technology landscape. Solid experience as lead or participant in cross-functional or global projects or worked in multiple functions or regions. Experience in managing larger initiatives with multiple stakeholders preferred. Experience in leading cross-disciplinary staff in fulfillment, technical and commercial staff a must, either via dedicated experience or via general management. Demonstrates business acumen with an advanced understanding of how decisions impact business results, strategic planning, and team management to accomplish business goals. Demonstrates financial acumen and has a clear understanding of how business decisions impact EBITDA / ROI Demonstrates the ability to manage employee performance through development of performance expectations and goals, managing employee relations issues, identifying and addressing training needs, planning and executing against required staffing levels, and assisting in operational planning. Demonstrates the ability to make the complex simple and present information in a concise, relevant and powerful manner. Demonstrates the ability to analyze and interpret a wide variety of materials including analyses, data, financial reports, and / or legal documents. Demonstrates the ability to take calculated risks and plan for contingencies. Demonstrates the ability to listen, learn, and coach. Demonstrates the ability to work in and understand diverse cultural environments.