Director of Housing Sales

Job Description

JOB DESCRIPTION :

In this role, the Director of Housing Sales will lead a team of internal and external housing sales staff to increase the pipeline by lead cultivation and close sales to increase the census and revenue growth. Lead and develop the sales staff, build solid relationships, and drive sales to exceed budgeted goals.

PRIMARY FUNCTIONS :

• Prepares and executes the sales plan for the housing division.
• Prepares and presents quarterly market studies for each product to the SVP of Sales & Marketing.
• Works closely with SVP on marketing activities to generate leads for housing.
• Coordinates marketing activities and events with the operations team.
• Supervises Directors of Sales for independent and assisted living and ensures sales are above budget.
• Meets deposit and occupancy goals by reserving apartments.
• Completes the sales cycle with prospective residents, their family members, and advisors in the decision-making process by understanding their needs and coordinating the move-in process according to move-in policies and procedures.
• Cultivates relationships by maintaining communication and ongoing relationship with prospects and builds waitlist for future occupancy.
• Increase sales by developing leads researching, profiling, cold calling, promoting networking, and in-depth selling to targeted leads.
• Conducts tours, receives walk-in visitors to increase revenue and occupancy, and adapts schedules as needed.
• Gives professional, well-planned strategic presentations to potential residents and appropriate organizations.
• Coordinates and strategizes creative follow-up for all leads on a timely basis to secure appointments and deposits.
• Manages all long-term leads in the database, assigns to the team accordingly, and provides training on creative follow-up.
• Cultivate the leads in the pipeline to tour and convert to leases.
• Plans and participates in Sales training, meetings, special events, and activities as directed.
• Counsel prospective applicants on completing necessary forms, the application procedure, and closing sales.
• Responsible for effectively closing leads, obtaining deposits, and signing leases.
• Actively coach and train all sales team members and managers through hands-on training.
• Hold the team accountable.
• Serves as a customer service officer to increase customer retention and completes exit interviews for terminated leases.
• Other duties may be assigned.

Requirements :

Bachelor’s Degree or equivalent work experience.

4+ years' experience in a corporate environment required and Analytical skills.

Excellent communication skills (verbal and written communications) to build and maintain relationships.

Ability to write routine reports and correspondence.

Ability to speak effectively before groups of customers or employees of the organization.

Service orientation, professional demeanor, social perceptiveness and ability to work with people at all management and executive levels.

Complex problem-solving skills and sound judgement.

Willingness and ability to be available and operate independently with excellent time management and prioritization required.

Job Type : Full-time

Benefits :

401(k)

Dental insurance

Employee assistance program

Flexible spending account

Health insurance

Health savings account

Life insurance

Paid time off

Tuition reimbursement

Vision insurance

Work Location : In person