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Digital Marketing Specialist - Ecommerce (Remote)

Digital Marketing Specialist - Ecommerce (Remote)

Maven LaneDenver, CO, US
1 day ago
Job type
  • Full-time
  • Part-time
  • Remote
Job description

Job Description

Job Description

We’re seeking a strategic and hands-on marketer who can bring Maven Lane’s brand story to life across multiple touchpoints. You’ll concept and execute campaigns that drive engagement, nurture loyalty, and amplify our aesthetic through thoughtful storytelling and partnerships.

This role blends strategy and creativity — you’ll develop campaign ideas, write copy, design visuals, build automated flows, and manage influencer collaborations to help us grow awareness and sales.

This is a fully remote, part-time role with full-time potential.

Key Responsibilities

Email & SMS Marketing

  • Plan, design, and execute lifecycle and promotional campaigns across Klaviyo
  • Create, optimize, and manage automated email and SMS flows (e.g., welcome series, browse abandonment, post-purchase, win-back)
  • Write, design, and A / B test campaigns for performance and brand alignment
  • Analyze data and deliver insights to improve conversion, retention, and engagement

Social Media Marketing

  • Create and schedule content across Instagram, TikTok, and Pinterest
  • Maintain a consistent brand voice and visual identity across platforms
  • Develop content calendars and track performance metrics
  • Adapt creative strategy to drive engagement, reach, and conversions
  • Influencer & Partnership Management

  • Identify, negotiate, and manage relationships with influencers and brand ambassadors
  • Develop creative briefs, track deliverables, and measure campaign performance
  • Manage outreach and collaborations that enhance brand awareness and social proof
  • Campaign Development & Analysis

  • Build integrated, cross-channel marketing campaigns around product launches and brand moments
  • Measure and analyze campaign results to inform future strategy
  • Present insights and recommendations to leadership
  • Company Description

    Maven Lane is a rapidly growing e-commerce furniture brand dedicated to providing high-quality, stylish, and functional home furnishings. We pride ourselves on exceptional craftsmanship, innovative designs, and a seamless online shopping experience. As we continue to expand, we are looking for passionate and skilled individuals to join our team and help drive our digital growth.

    Company Description

    Maven Lane is a rapidly growing e-commerce furniture brand dedicated to providing high-quality, stylish, and functional home furnishings. We pride ourselves on exceptional craftsmanship, innovative designs, and a seamless online shopping experience. As we continue to expand, we are looking for passionate and skilled individuals to join our team and help drive our digital growth.

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    Digital Marketing Specialist • Denver, CO, US

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