Marketing Director Job at Boland Trane Associates Inc & Boland Trane Service in

Overview

BOLAND provides clients with sustainable and energy efficient solutions for commercial, institutional and industrial buildings in the Washington, DC / Baltimore metropolitan area. We allow building occupants and owners to do what they do best focus on business, not buildings.

We have been named "Best Place to Work" by Washington Business Journal 18 times.

Marketing Director

Marketing Director : Strategically lead Boland's marketing efforts, including market research, brand strategy, commercialization, and industry involvement.

Opportunities

Are you looking for an opportunity to lead a bright team of marketing professionals and drive strategy with an energetic and motivated team? If so, apply to join an excellent company with supportive team members!

Job Details

Job Type : Full-Time

Workplace Type : Hybrid, Flex for your day

Office Location : Gaithersburg, MD

FLSA Status : Exempt

Essential Duties

Consult with company leaders to develop and execute an effective strategic marketing plan

Lead market research to identify key focus areas and develop a strategy

Develop and execute Boland's brand strategy

Develop and execute commercialization strategy

Collaborate with Sales Leaders and Salespeople to effectively drive revenue growth

Develop and execute a strategy to convey Boland's message via trade shows and industry events

Effectively collect client experience data and effectively utilize data in a strategic plan

Develop a media relations / PR strategy

Digital / social media strategy development and execution

Represent Boland effectively within the industry and marketplace

Structure the department effectively and manage personnel to execute goals

Maintain active relationships with industry groups, associations, etc.

Other duties as assigned

Qualifications

Master's degree in Business, Marketing, or related is required.

Minimum of 5 years of proven track record leading marketing efforts.

Up-to-date knowledge and abilities to effectively utilize current tools.

Experience developing budgets and planning fiscal strategy.

Experience in collecting and analyzing statistical data to achieve business results

Physical Requirements

Sitting for extended periods of time

Ability to work in standard office environment

Supervisory Responsibilities

Supervise the Marketing Team

Coaching, mentorship, and performance management of all direct reports

Networking, developing leads, and recruitment

Training and compliance with all employment laws and regulations

We offer

Excellent pay and benefits

Great and supportive work environment

Professional training and growth

Generous educational assistance program

Recognition and outstanding co-workers!

Please apply through the company website : www.boland.com / careers

We want to hear from you!

Boland is an Equal Opportunity Employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, age, disability, or veteran status. We comply with applicable federal laws, including Section 503 of the Rehabilitation Act and VEVRAA.

#J-18808-Ljbffr