E Commerce Digital Marketing ManagerFelina Lingerie • Los Angeles, CA, United States
No longer accepting applications
E Commerce Digital Marketing Manager
Felina Lingerie • Los Angeles, CA, United States
21 hours ago
Job type
- Full-time
Job descriptionOversight on day-to-day operations across marketplaces (Amazon, Walmart, Target Plus, etc.), including inventory for FBA, listings, pricing, content optimization, deals and promotions. Coordinate with fulfillment and logistics teams to ensure marketplace SLAs are met (e.g., shipping, on-time delivery). Monitor marketplace performance metrics : YOY sales and session metrics, Buy Box percentage, advertising ROAS, reviews, and seller ratings. Implement competitive pricing and assortment strategies to grow share and profitability. Plan and manage 3rd party agencies for execution of paid media campaigns across channels (Meta, Google Ads, YouTube, TikTok, affiliates, etc.). Oversee SEO strategy, content planning, and blog / editorial calendar to drive organic traffic. Manage planning, communication and approval of email marketing and SMS programs (Yotpo) with 3rd Party agency, including segmentation, automation flows, and campaign performance. Collaborate with creative, freelancers, and influencers for brand-aligned messaging and assets. Leverage multi-touch attribution modeling to guide budget allocation and improve CAC, ROAS and LTV metrics for organization. Track KPIs for all digital channels including ROAS, AOV, LTV, CVR, and channel-specific KPIs. Provide weekly and monthly performance reporting and actionable insights to leadership. Use tools such as GA4, Triple Whale, Excel / Sheets, and ad platform dashboards to analyze trends and inform decision-making. Bachelor’s degree in Marketing, Business, E-commerce, or related field. 5+ years of experience in e-commerce and digital marketing, preferably in the fashion / apparel sector. Proven experience managing both owned DTC websites and marketplace platforms. Strong analytical skills and proficiency in e-commerce platforms, web analytics, and digital ad tools. Capable of driving action and communicating strategic insights and recommendations. Experience with Shopify, Amazon Seller Central / Vendor Central, Google Ads, Meta Ads, Yotpo, Walmart Seller Central, Target Plus portal, etc. Excellent project management and communication skills. Passion for apparel, consumer behavior, data and building best-in-class online experiences.
Job Title : E-commerce and Digital Marketing Manager
Industry : Apparel / Fashion Reports to : VP of E-commerce Location : Chatsworth, CA
Employment Type : Full-Time / On Site
Salary Range : $90-$120k
Job Summary
We are seeking a dynamic and data-driven E-commerce and Digital Marketing Manager to lead and scale our digital sales channels in the fast-paced apparel industry. This role is pivotal in owning the strategy, execution, performance and maintenance of both Direct-to-Consumer (DTC) e-commerce platforms and third-party marketplaces (such as Amazon, Walmart, Target+, and others). The ideal candidate is both analytical and creative, understands apparel brand-building in a digital world, and thrives in a collaborative, fast-paced environment.
Key Responsibilities
E-commerce (DTC) Strategy & Management
- Own and optimize performance across the brand’s owned e-commerce websites on Shopify
- Lead UX / UI improvements to increase conversion rate, reduce bounce rate, and enhance customer experience.
- Manage product merchandising, categorization, pricing, cross-sells / upsells, and seasonal content updates.
- Analyze funnel metrics and customer behavior using tools like Google Analytics, Triple Whale, or Shopify analytics.
- Collaborate on site promotions, A / B tests, landing pages, and product launches.
Marketplace Management
Digital Marketing
Reporting & Optimization
Qualifications
Create a job alert for this search
Digital Marketing Manager • Los Angeles, CA, United States
Related jobs
At Angel City, we are building a world-class organization that uses sport to drive to equity.Our vision is to create engaging and unique experiences that bring the purpose-driven mission of this Cl...Show more
Brand Manager, TikTok Shop Location : .Beverly Hills, CA (Hybrid) Salary : $75-$90K About SuperOrdinary : At SuperOrdinary, we're the driving force behind the global success of today's most exciting co...Show more
Please be advised the job position is located in the City of Industry, CA.This position is full-time and ON-SITE.The Website Manager will be responsible for the day-to-day management of our Shopify...Show more
Digital Marketing Manager Job Duties : Plans and executes all web, SEO / SEM, database marketing, email, social media...Show more
At Angel City, we are building a world-class organization that uses sport to drive equity.Our vision is to create engaging and unique experiences that bring the purpose-driven mission of this Club ...Show more%20GmbH)
Senior Manager, Product Operations – Commerce, Data & Identity.Technology is at the heart of Disney’s past, present, and future.
Disney Entertainment and ESPN Product & Technology (DEEP&T) is a glob...Show more
ABOUT THE J OB Patrick Ta Beauty is looking for a strategic and execution-focused Director, Ecommerce to lead our growing DTC business.
This role owns site performance, campaign execution, platform ...Show more
Los Angeles, CA (Hybrid or Remote).Senior Director of eCommerce & Digital Marketing.We’re looking for a data‑driven, creative, and retention‑focused CRM & Loyalty Manager to own our customer lifecy...Show more
MARKETING MANAGER - CONSTRUCTION.SASCO has an immediate opening for a.Corporate Office in Fullerton, CA.This is a full-time position, Monday through Friday, 8 : 00 a.
The Marketing Manager serves as t...Show more
Senior Manager, Product Operations - Commerce, Data & Identity.San Francisco, California, United States / Glendale, California, United States / New York, New York, United States.Disney Entertainmen...Show more
Company Overview At Pearl West, we’re redefining how consumer brands are built and scaled.We own and operate six DTC brands with a combined run rate of over $40M and a clear mission : .We opera...Show more Develop direct and semi-direct online marketing channels to check and improve the internet presence of Sunny Health & Fitness.
Provide recommendations for improvements to website strategy based ...Show more 
SKIMS is a solutions-oriented brand creating the future of underwear, shapewear and clothing.We’re disrupting the industry with our game-changing product and culturally driven creative, and are loo...Show more
Retention & Lifecycle Marketing Manager Location : .Downtown Los Angeles (In-Office) Kinn Studio is looking for a hands-on, data-driven Retention & Lifecycle Marketing Manager to own and scal...Show more
At Warner Music Group, we're a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members.Here, we turn drea...Show more Please be advised the job position is located in the City of Industry, CA.This position is full-time and ON-SITE.The E-Commerce Account Manager will be responsible for driving the growth, optimizat...Show more 
Join our burgeoning beauty brand and become a fundamental member of our expanding Growth Marketing team.We are looking for an analytical, entrepreneurial, results-focused Partnerships Marketing Man...Show more
We're seeking a results-driven product marketing manager to join our team.You will support our e-commerce marketing strategy for consumer products and be a crucial team member in driving our e-comm...Show more
Digital Product Manager (Temporary)
Angel City • Santa Monica, CA, United States
Full-time
Last updated: 23 hours ago • Promoted
Brand Manager, TikTok Shop
SuperOrdinary Talent LLC • Beverly Hills, CA, US
Full-time
Quick Apply
Last updated: 30+ days ago
Website Manager
SUNNY DISTRIBUTOR INC. • Industry, CA, US
Full-time
Quick Apply
Last updated: 30+ days ago
Digital Marketing Manager - Remote
TradeJobsWorkForce • 90071 Los Angeles, CA, US
Remote
Full-time
Last updated: 30+ days ago • Promoted
Digital Product Manager (Temporary)
AEG • Santa Monica, CA, United States
Full-time
Last updated: 23 hours ago • Promoted
Senior Manager, Product Operations - Commerce, Data & Identity
The Walt Disney Company (Germany) GmbH • Glendale, CA, United States
Full-time
Last updated: 11 days ago • Promoted
Director, E-Commerce
Patrick Ta Beauty • West Hollywood, CA, US
Full-time
Quick Apply
Last updated: 30+ days ago
CRM & Loyalty Manager
12th Tribe • Santa Monica, CA, United States
Full-time
Last updated: 5 days ago • Promoted
Marketing Manager - Construction
SASCO • Orange County, CA, United States
Full-time
Last updated: 10 days ago • Promoted
Senior Manager, Product Operations - Commerce, Data & Identity
The Walt Disney Company • Glendale, CA, United States
Full-time
Last updated: 30+ days ago • Promoted
Lifecycle Marketing Manager - Lead Retention Strategy for a High-Growth E-Commerce Team
Pearl West • Los Angeles, CA, US
Full-time
Quick Apply
Last updated: 30+ days ago
E-Commerce Manager
SUNNY DISTRIBUTOR INC. • City of Industry, CA, US
Full-time
Quick Apply
Last updated: 30+ days ago
Influencer Marketing Manager
SKIMS • Los Angeles, California, US
Full-time
Quick Apply
Last updated: 30+ days ago
Retention & Lifecycle Marketing Manager
Kinn Studio • Los Angeles, CA, US
Full-time
Quick Apply
Last updated: 5 days ago
Manager, Digital Marketing
California Staffing • Los Angeles, CA, US
Full-time
Last updated: 2 days ago • Promoted
E-Commerce Account Manager
SUNNY DISTRIBUTOR INC. • Industry, CA, US
Full-time
Quick Apply
Last updated: 30+ days ago
Growth Marketing Manager, Partnerships
OSEA • Los Angeles, CA, US
Remote
Full-time
Quick Apply
Last updated: 3 days ago
ECommerce Product Marketing Manager
Epson America Inc • Los Alamitos, CA, United States
Full-time
Last updated: 5 days ago • Promoted