Social Media Associate
Job Details
Description
At Apple Leisure Group, we care for people so they can be their best. We deliver distinctive experiences for our guests, while providing a world of understanding and care.
We strive to be the first choice in vacation travel, enriching lives and uniting the world.
Grow your career as a successful Social Media Associate within Inclusive Collection. In this role, you will be responsible for brand positioning of 9 luxury resort brands as the pillars of luxury travel in the hospitality industry across social media.
You will be responsible for assisting the social media manager with brand specific social messaging while driving engagement across B2C social media channels, manage channel reporting, and act as a liaison for resort level social media coordinators and eConcierges.
A successful Social Media Associate will :
- Assist social media manager with creation of engaging content that align with business goals and social media strategy for 3 4 brands
- Manage content library inclusive of resort provided social media assets
- Manage social media listening streams, identifying opportunities for positive engagement with social users
- Act as a liaison for resort social media teams, supporting resort openings, creating social media playbooks for resorts, vetting social influencers for properties, and assist with other resort social media projects and assignments
- Assist with monthly and adhoc social media reporting, analyzing data based on campaign and brand KPIs
- Provide technical support to social media managers by troubleshooting issues within Facebook Business Manager, including ad account access, campaign setup problems, and overseeing resort access to designated pages
- Assist in other social media projects as assigned
- Demonstrate a commitment to ALG core values
The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and / or assigned as necessary
A successful Social Media Associate will have :
- Bachelor’s degree in marketing, communications, or related field
- 1-3 years of social media management experience, preferably in hospitality, travel and lifestyle industries
- Demonstrated understanding and working knowledge of social media channels like Instagram, Facebook, Twitter, YouTube, and TikTok
- Demonstrated understanding of writing for different brand voices on social media
- Demonstrated understanding of social media management tools such as Sprinklr, HootSuite, or Sprout Social
- Working knowledge of Microsoft Office
- Ability to travel internationally with travel up to 10-15%
- A strong drive and sense of urgency, a self starter
- A passion for social media, travel, tourism, or hospitality
About Apple Leisure Group
As North America’s only vertically integrated travel, hospitality and leisure management group, Apple Leisure Group is an industry innovator that combines the expertise of 14 leading brands.
Our unique niche allows us the special opportunity to oversee every aspect of the travel experience, from the moment a guest books a trip to the time they return home.
ALG consistently delivers exceptional value to travelers and strong performance to resort owners and partners by strategically leveraging the power of its portfolio of brands across five segments, comprising :
Vacations : The largest seller of vacation packages and charter flights in the U.S. for travel to Mexico and the Caribbean, moving approximately 3.
2 million passengers annually through well-established vacation brands
- Resort Brand Management : management of 5-star and 4-star luxury resorts
- Destination Management Services : Best-in-class destination management services provided by Amstar® DMC and Worldstar®
- Loyalty Program : Exclusive loyalty program Unlimited Vacation Club®
- Technology Solutions : Innovative technology solutions provider Trisept Solutions®, connecting over 88,000 travel agents with leading travel suppliers.
To learn more about the Apple Leisure Group advantage, visit appleleisuregroup.
About INCLUSIVE COLLECTION
Inclusive Collection offers the luxury leisure market high quality Endless Privileges, UnlimitedLuxury and Unlimited-Fun vacations, where everything is included
Our Values
At ALG, we call our employees Colleagues, because we are more than just employees. We care for people so they can be at their best, we provide a world of understanding and care, and we deliver distinctive experiences for our guests.
Our Values, by which we operate :
Empathy
- Integrity
- Respect
- Inclusion
- Experimentation
- Well Being
ALG’s Commitment to Diversity & Inclusion
Living our purpose of caring for people so they can be their best means that we are committed to a workplace culture grounded in diversity and inclusion where Colleagues feel welcome and encouraged to fully participate in the organization.
With the value of INCLUSION, we respect all the ways our Colleagues are individually unique and foster creativity and engagement in respectful environments.
Benefits at a Glance
We offer competitive salaries and a comprehensive benefit package to our U.S. based employees :
- Medical, Dental and Vision Insurance
- Basic Life Insurance
- Short & Long Term Disability
- Paid Parental Leave
- Corporate Wellness Program
- Travel Discounts & Deals
- Paid Time Off & Holidays
- 401(k) Plan with Company Match
We are proud to be an EEO / AA employer M / F / D / V. We maintain a drug-free and tobacco-free workplace and perform pre-employment background checks
Qualifications
Skills
Behaviors
Motivations
Education
Experience
Licenses & Certifications
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