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Growth Marketing Manager, Scout Acquisition

Growth Marketing Manager, Scout Acquisition

dscoutNew York, NY, US
20 hours ago
Job type
  • Full-time
Job description

Growth Marketing Manager, Scout Acquisition

Dscout is a flexible Experience Research Platform for capturing in-context insights from high-quality participants, bridging the gap between product teams and users. Leading brands like Sonos, Spotify, Duolingo and Best Buy use Dscout to test ideas, iterate quickly, collaborate, and build confidently. We are expanding our smart and driven team and would love for you to join us.

We're looking for a hands-on, growth-focused marketer to help grow Dscout's Scout panelthe amazing community that powers research on our platform. Learn more about who our Scouts are and what they do here.

In this role, you'll lead efforts to attract new Scouts across our app, website, and Chrome extension. You'll design campaigns, test creative channels, and make sure we always have the right participants for any study. You'll balance strategy and execution, spotting gaps in our community, experimenting with new tactics, and working with teams across Dscout to fuel long-term growth.

What You'll Do

Grow and Diversify the Scout Panel

  • Drive signups across app, web, and Chrome extension on key audiences (demographics, professions, geographies).
  • Run paid, organic, and partnership campaigns (social, referral, SEO, influencers).
  • Work to ensure Dscout shows up in AI tools (ChatGPT, Claude, Gemini, Perplexity).
  • Try new sourcing ideas, growth hacks, and partnerships to reach harder-to-find groups.
  • Define supply-side growth strategies with leadership to ensure panel quality and availability.

Support Research Recruiting Needs

  • Work with Product, Research Ops, and CS to align growth with demand.
  • Forecast needs to support new launches and business goals.
  • Optimize Growth & Analytics

  • Own the funnel : from awareness to signup to activation. Find and fix drop-off points. Run experiments to improve efficiency and conversion.
  • Partner with Business Intelligence on dashboards, ROI tracking, and OKRs.
  • Identify product or R&D opportunities that improve acquisition success.
  • Improve Onboarding & Engagement

  • Collaborate on onboarding flows that activate Scouts quickly.
  • Create campaigns (notifications, emails, referrals) that keep Scouts engaged and motivated.
  • Own the Tools & Tech

  • Ensure tracking and attribution are set up properly.
  • Work directly with tools like Braze, Branch / AppsFlyer, GA4, and CRM platforms.
  • Represent acquisition needs in cross-functional conversations with Product, Marketing, Engineering, and Leadership.
  • What You'll Bring

  • 4+ years in growth marketing or user acquisition (bonus if marketplace, research, or building user communities).
  • Proven track record running acquisition campaigns (app or extension experience a plus).
  • Hands-on with tools like Braze, AppsFlyer / Branch, GA4, and CRM systems.
  • Strong analytical chopscomfortable with funnels, cohorts, and dashboards (Mixpanel, Looker, Tableau, etc.).
  • Clear communicator and great collaborator.
  • Curious, data-driven, and quick to spot opportunities.
  • Bonus : experience with partnerships, SEO / AEO, or international growth.
  • Why You'll Love It Here

  • You'll own a high-impact, visible part of the business.
  • You'll join a collaborative, mission-driven team that values insights and experimentation.
  • You'll help shape how thousands of people discover and participate in research.
  • You'll have an opportunity to influence both strategy and execution while growing your career.
  • Of course, what is outlined above is an ideal set of expectations, but things may shift based on business needs, and other projects and tasks could be added at the discretion of your manager.

    About Dscout

    Dscout is a team of passionate, empathetic, and curious professionals. As a recognized leader in the Forrester Wave, we're at the cutting edge of experience research technology. The power of research drives ushow in-context insights from real people can build more enjoyable products and services. We prioritize learning, sharing, and building. We also deeply value being a diverse and inclusive team and company and look for team members who align with that belief. Join our dynamic team and help shape product roadmaps and business strategies for the world's most loved brands.

    It doesn't stop there. When you join the Dscout team, you will get :

  • A strong and competitive compensation package with a built-in bonus and equity program.
  • An incredible and progressive benefits package (for both you and your dependents) to support work / life balance, including flexible PTO, 16 company holidays, 12 weeks of paid parental leave, 401k match, and much more.
  • An education stipend to support your growth & development and a remote work stipend.
  • A company that is open and transparent with our team. You will know what is happening and why it matters.
  • Dscout is an equal-opportunity employer that values diversity. We do not discriminate based on identity, including race, color, religion, national origin or ancestry, sex, gender identity and expression, age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law.

    If you need reasonable accommodations for any part of the employment process, please email us at accommodations@dscout.com with the nature of your request and your contact information. We'll do all we can to ensure you're set up for success during our interview process while upholding your privacy, including accommodation requests. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

    When you apply at Dscout, we will process your job applicant data, including your employment and education history, transcript, writing samples, and references, as necessary to consider your job application for open positions. For more information about our privacy practices, please visit our Privacy Policy.

    Dscout participates in the E-Verify program in certain locations, as required by law.

    NOTE : Dscout NEVER contacts job applicants via text, messenger, or other similar applications. BE AWARE OF PHISHING AND SPOOFING SCAMS, BOTH VIA TEXT AND EMAIL. ONLY RESPOND TO EMAILS FROM Dscout.com

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