Senior Product Marketing Manager- Multicloud Infrastructure

Product Marketing Manager

Remote United States The application window is expected to close on 11 / 28 / 25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Cisco Security & Infrastructure seeks a Product Marketing Manager with deep technical expertise, marketing insights and phenomenal storytelling skills in virtualization and containerization platforms to drive go-to-market strategy for next-generation multicloud infrastructure solutions that bridge traditional and modern application environments. We're global, adaptable, diverse and our portfolio is as extensive as it is groundbreaking. Join an enterprise security and infrastructure leader with a start-up culture, committed to driving innovation and impact.

Your Impact You'll be the critical bridge between engineering innovation and market success, translating complex infrastructure capabilities into compelling value propositions. This role demands someone who can engage with enterprise architects on technical transformation challenges while crafting strategic narratives that resonate with C-level executives facing infrastructure modernization decisions. You are primarily responsible for external-facing activities ensuring your product's market success and understanding key industry trends and your customers' struggles. You will work closely with sales, campaigns, and customer success teams to ensure your product positioning resonates with target customers, driving product visibility, adoption, and overall success.

Key Responsibilities :

• Develop Go-to-Market Strategy for new and existing products :
• Develop and execute the GTM strategy for hybrid infrastructure solutions, identifying adoption patterns, use cases, target markets and customer segments operating across virtualized and containerized environments
• Customer-Centric Product Evolution :
• Engage directly with early adopters and design partners to understand infrastructure pain points, application dependencies, and operational requirements. Transform these insights into product requirements and positioning that addresses real-world hybrid cloud scenarios
• Develop Core Product Positioning, Messaging, and Differentiators :
• Craft compelling and consistent positioning and messaging around the differentiators that align with the overall product strategy and resonate with customers and partners. Work with inbound product management, engineering, and the field to identify and articulate the outstanding value propositions of Cisco Infrastructure and Security products, ensuring they are communicated and understood by the target audiences. Passionately represent the voice of our customers to internal teams.
• Enable Sales and Partners :
• Develop content for collateral, product training, and other resources for direct sales teams and partner organizations. Engage directly with sales and customers to understand changing needs. Attend industry events. Serve as subject matter expert.
• Conduct Market Research :
• Continuously analyze the market and customer feedback to identify emerging trends, opportunities, and threats. Conduct meticulous competitive analysis to ensure the product is positioned successfully.
• Influence Partners, including Executives :
• Use excellent communication skills for effective engagement. Demonstrate your strong analytical and problem-solving skills with a data-driven mentality to make product and marketing recommendations. Define and monitor metrics to assess GTM success.

Minimum Qualifications :

Preferred Qualifications :

Critical Success Factors :

Why Cisco?

At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you.

Message to applicants applying to work in the U.S. and / or Canada :

The starting salary range posted for this position is $196,000.00 to $247,000.00 and reflects the projected salary range for new hires in this position in U.S. and / or Canada locations, not including incentive compensation

For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows :