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Market Development Manager

Market Development Manager

Cardinal HealthUSA, Colorado, Denver
30+ days ago
Job type
  • Full-time
Job description

This person will need to be located in the Ft. Collins / Denver area. Relocation is not being offered at this time.

Analyzing physician referral patterns to develop customer-level strategic plans, the Market Development Manager will identify opportunities and utilize market intelligence to increase volume with existing referrers and develop new referral channels for market growth. As you work closely with the Operations, Sales, and Marketing teams to drive sales and achieve revenue targets, you'll own and execute the following core tasks, building lasting and impactful relationships with customers :

Responsibilities

  • Develop deep product, service, and competitor knowledge, and understanding of local and regional market trends
  • Positively represent, develop, and maintain strong relationships with physicians and other healthcare professionals to drive referrals
  • Meet and exceed sales quotas by educating prospects on the benefits of our services, utilizing effective sales strategies and tactics to exceed growth targets
  • Assess strategic partnership opportunities while continuously adapting strategies and tactics to ensure optimal win / win outcomes
  • Uncover, monitor, and analyze market trends, competitive activity / intel, and customer needs and feedback, including but not limited to conducting real-world market research
  • Build a robust customer base by leveraging and utilizing the necessary tools and resources for customers / clinicians to facilitate SSG
  • Assist the marketing team with social media content, including Facebook, etc.
  • Develop and execute outreach programs designed to engage and support customer relationships and brand awareness
  • Partner and collaborate with JV partners, KOLs, and customers
  • Understand disease indication trends and implementations with targeted outreach initiatives such as disease-specific campaigns, facilitating lunch and learns, dinner programs, CMEs, health fairs, tumor boards, grand rounds and other events that promote brand awareness / education

Qualifications

  • Bachelor's degree in related field, or equivalent work experience, preferred
  • 4-8 years of experience, preferred
  • Strong communication skills
  • 3+ years of successful healthcare sales / physician engagement / relations (or service-based sales), preferably in oncology, imaging or urology, preferred
  • Previous experience prospecting, managing territory / routing, analyzing performance, and communicating value to customers
  • Self-motivated with demonstrated success / meeting sales targets in customer growth and retention with a winning "hunter" mentality
  • Exceptional communication / presentation and interpersonal skills, with proven ability to interface at all levels expressing complex messages, and selling services through written and verbal communication to a variety of practice stakeholders (including physicians and administrative staff)
  • Deep understanding of the healthcare market, including physician relationships applying a strategic and creative mindset with problem-solving capabilities
  • Coachable with the ability to organize necessary resources, including people, tools, and time to meet deadlines and achieve desired results
  • Exceptional knowledge of the healthcare industry and competitive landscape with the ability to learn, analyze, understand, and convey complex information
  • Proficient with Microsoft Office and CRM tools
  • Location and Travel Requirements

  • This person will need to be located in the Ft. Collins / Denver area. When they are not visiting with clients, they are working from their home office
  • 80% travel within the Ft Collins / Denver market

    Anticipated pay range : $74,400-$111,615 (includes targeted variable pay)

    Bonus eligible : Yes

    Benefits : Cardinal Health offers a wide variety of benefits and programs to support health and well-being.

  • Medical, dental and vision coverage
  • Paid time off plan
  • Health savings account (HSA)
  • 401k savings plan
  • Access to wages before pay day with myFlexPay
  • Flexible spending accounts (FSAs)
  • Short- and long-term disability coverage
  • Work-Life resources
  • Paid parental leave
  • Healthy lifestyle programs
  • Application window anticipated to close : 9 / 15 / 2025

  • if interested in opportunity, please submit application as soon as possible.
  • The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.

    #LI-LP

    Denver Metro Area

    Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply.

    Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity / expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law.

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