Integrated Marketing Manager

Job Title

The Integrated Campaign Marketing Manager will develop and execute Wealth Management marketing campaigns to acquire new Wealth Management clients and deepen relationships with current clients.

As Marketing Campaign Manager, you'll oversee the multiple campaigns :

• Design and execute multi-channel campaigns spanning digital, social, email, and bank owned channels
• Manage intake process for new campaigns, including requirements, audiences, channels, timing and approvals.
• Collaborate with teams across sales, creative, and product to align campaigns with business goals.
• Look for partnership opportunities across business lines.
• Work with data partners to identify new high propensity audience segments.
• Organize project timelines, budgets, and resources to deliver campaigns efficiently and effectively.
• Leverage data & analytics / measurement to generate insights, optimize tactics and audiences, and continually optimize.
• Develop engaging content and messaging true to our brand's voice and purpose.
• Monitor the marketing landscape to introduce fresh ideas and continually raise the bar.

The right candidate will be adaptable and able to learn new systems and compliance requirements that can change on a frequent basis. Candidates should have a proven ability to thrive in a large, complex, fast-paced environment. They must have agility in thinking and delivery.

Basic Qualifications - Bachelor's degree, or equivalent work experience - Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results

Preferred Skills / Experience :

The role offers a hybrid / flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days. This position is not eligible for visa sponsorship.

Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following (some may vary based on role, location or hours) :

U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program.