MIMIR S.R.L. is hiring : Social Media and PR Manager in Town of Italy

Social Media and PR Manager (Freelance, Monthly Retainer)

Location : Milan, Italy (hybrid)

Contract : Freelance, monthly retainer (4-5 days / week)

Start : Late October / early November 2025

Duration : Initial 6-month contract, strong extension potential

Founded in 2025 in Milan by Norwegian founder Alexander Varner, MIMIR is a contemporary, premium luxury menswear brand rooted in Nordic heritage and mythology, committed to timeless, modern design.

We transform classic menswear into garments with a deep sense of purpose and meaning. Every piece is crafted to stand the test of time. Reflecting both the legacy of the past and the promise of the future.

Balancing heritage with a forward-thinking vision, MIMIR empowers individuals to express their authentic selves with confidence. Through high-quality materials and technical precision, we create more than clothing. Each garment is a personal statement, built to be worn, lived in, and owned.

With the debut SS26 collection and a Milan Fashion Week pop-up, we’re building a sharp, story-driven brand world—minimal, symbolic, and powerful.

Role Overview

We’re looking for an inspiring, culture-literate Social Media Manager who lives and breathes high-end fashion storytelling. You’ll own channel strategy and execution across IG / TikTok / Pinterest / YouTube, lead content calendars, run influencer seeding, manage KOLS & Talents, and partner on performance. You’re independent, tasteful, and fast—able to translate MIMIR’s DNA into standout, scalable content. You're a social media wizard that is following social media trends, able to identify key profiles, emerging brands, tracking competitors and formulate strong social media strategy.

What You’ll Do

Content & Channel Leadership

• Build and run a rolling content calendar tied to seasonal campaigns, drops, editorials, press, and events.
• Craft on-brand copy (captions, hooks, story scripts, video text), always consistent with MIMIR’s tov.
• Support on content creation and campaigns gathering shotlists, locations, talent pulls etc., and agree and manage creators' content.
• Publish and optimize across Instagram , TikTok , Pinterest , YouTube and maintain asset libraries.

Growth & Performance

Influencer / Community / PR and Media

Must-Haves

Nice-to-Haves

Why MIMIR

How to Apply

Email alexander.varner@mimir.com with subject : "Social Media and PR Manager (Freelance, Monthly Retainer)"

Include :

Only shortlisted candidates will be contacted. Applications reviewed on a rolling basis.

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