iGaming CRM Manager

What You'll Do :

• Lead the end-to-end planning and execution of campaigns that convert new customers, retain existing ones, and increase engagement across platforms (Online Casino and Sports Betting).
• Manage the strategy and execution of promotional messaging including email, push notifications, and in-app messaging, ensuring messages are relevant and impactful.
• Develop and implement key goals (KPIs) for customer retention, loyalty, and lifetime value - and own the performance of those metrics.
• Work with data teams to understand player behavior, build customer segments, and develop predictive models to personalize our marketing.
• Report on CRM initiatives by collecting and analyzing campaign performance data.
• Join cross-functional efforts to provide training and support to new team members when needed.
• Build great relationships across departments and with vendors to ensure everything runs smoothly.
• Ensure compliance with all brand, legal, and regulatory guidelines.

This may be a great fit if you :

Why Join Us?

Equal Opportunity Employer

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