Business Strategy Associate

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the team

International Strategy is a small, but highly influential team that powers some of Rokus highest stakes decisions around International Growth.

What is the potential of each market? What markets will we be present in? Where will we invest and how much? How do we continue to nurture markets to drive engagement and monetization? What are the key partnerships we need to strike? These are all questions we tackle on a day-to-day basis.

We form decision-making frameworks, gather data, form narratives, and drive organizational alignment behind them, seeking to build Rokus long-term growth abroad.

About the role

The Business Strategy Associate role supports the Strategy Senior Manager and International Devices VP in shaping decision-making and narratives across all international markets. As the junior-most member of the team, youre not expected to know everything, but rather to be flexible, open-minded, and resourceful when faced with new questions. This role involves developing expertise in market data, financial analysis methods, narrative development, and cross-functional collaboration.

For New York Only - The estimated annual salary for this position is between $60,000 - $72,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What youll be doing

Market Analysis and Prioritization : Analyze, maintain, and update global market data to inform opportunity sizing and new market expansion. Serve as the point of contact for cross-functional teams (e.g., Finance, Marketing, Product), delivering custom market analysis and actionable insights on growth trends.

International Growth Strategy : ?Partner with the Sr. Manager of International Strategy to conduct scenario planning, operational improvements, and business case development in support of international growth priorities. Develop ad-hoc analyses, financial models, and strategic frameworks to address evolving needs. ?

Executive Decision Support : ? Translate complex data, analyses, and cross-functional priorities around international business growth into clear, compelling narratives for Executive Leadership to drive aligned and informed decision-making.

Cross-Functional Alignment & Coordination : ? Support short-term and long-term planning processes, ensuring cross-functional alignment with core international business initiatives. Act as the connective tissue across international and U.S. teams, representing local market nuances in global planning. ?

Planning & Execution of Flagship International Moments : Collaborate with local teams to drive business strategies, campaigns, and marketing activations for high-impact international moments (e.g., World Cup, Olympics, Holidays).

Were excited if you have

• This role is designed for early career professionals with internship experience or up to 3 years of professional experience.
• Bachelor's degree in Business Administration, Economics, Finance, International Studies, Marketing, or any related field with leverageable skills.
• Strong analytical and problem-solving skills with high attention to detail.
• Excellent coordination and interpersonal communication skills.
• Proficiency in Excel and other Office-suite / Atlassian tools.
• Resilient and adaptable in fast-paced, changing environments.
• Experience writing about complex topics for non-expert audiences.
• Conversant in data-collection methodologies and their applicability to business decision-making.
• Bilingual proficiency in a Roku markets language is a plus, though not required (Spanish, French, Portuguese, German).
• A passion for streaming, tech, and media.

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Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k) / pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.?

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.?

To learn more about Roku, our global footprint, and how we've grown, visit https : / / www.weareroku.com / factsheet .

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