Account Director, Social Strategy

Overview

Account Director, Social Strategy

Weber Shandwick is seeking a Director, Social Strategy to join our team in Chicago. This is a client-facing role with the opportunity to work closely with senior and junior staff across teams to provide digital counsel and manage day-to-day work. You will contribute to social strategy development, liaising with clients on campaigns, researching trends, and delivering data-driven insights to inform future social media strategy.

POV : You're our new Director, Social Strategy

On any given day, you could be working on social content strategy, liaising with a client on a paid social campaign, researching trending sounds on Instagram Reels, or helping to launch a podcast. You may explain the FYP to a client, compile reports on Instagram content performance, and learn about generative AI with Weber Shandwick subject matter experts. Each day may be different, but you will work hard on what you love with clients.

Responsibilities

• Lead the development and implementation of social media campaigns integrated into larger paid, owned, and earned programs
• Educate clients and colleagues about emerging trends, platforms, and best practices
• Implement digital engagement campaigns for top-tier clients
• Oversee clients’ social media channels including editorial planning, content development, paid media, social listening, monitoring, and analytics and ongoing social strategy
• Inform the development of effective digital and social media creative and editorial assets to resonate with priority audiences and ensure high-value use of social channels
• Serve as a key client contact for digital campaigns, providing project management and strategic counsel as needed; communicate effectively in written form and via Microsoft Teams or in person
• Collaborate with senior internal staff to develop strategy and ensure client deliverables are met
• Support new business development efforts in pitch development and presentations

Required Qualifications

We think you will be most successful with this background, but if not, we encourage you to apply. The ideal candidate is a proactive team player who thrives in a fast-paced, changing environment. You have a solid digital communications, marketing, or integrated communications background with experience across client campaigns. You should have exceptional project management skills, strong organizational abilities, and a desire to be involved in all aspects of the work from strategy to execution.

Skills

This is what you need to know and be able to do with confidence in this role.

Benefits

The Weber Shandwick Collective recognizes that health and wellbeing are a priority. We offer a full benefits suite including :

Salary

Salary range : $95,000 - $125,000

Where an employee or prospective employee is paid within this range will depend on factors including current / former employee ranges for the position, market considerations, budget, tenure, and qualifications.

Equal Opportunity

Weber Shandwick is proud to be an Equal Opportunity / Affirmative Action employer and recruits qualified applicants without regard to race, color, religion, gender, age, ethnicity or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.

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Accommodation

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