Job Description
Client Summary :
- Establishment of a patient safety standard.
- Partnership with healthcare facilities for tailored safety solutions.
- Continuous virtual observation monitors 12 patients in real-time.
- Proactive measures prevent falls and adverse events, improving outcomes.
- Comprehensive patient safety monitoring solution.
- Addresses staffing shortages and extends clinical capabilities.
- Recognized as Best in KLAS
Position Responsibilities :
- Lead and manage all marketing functions, with a strategic emphasis on TOF sales activities and deliverables.
- Drive internal lead generation and marketing communications, ensuring alignment across teams and maintaining a robust Marketing Calendar.
- Forge strong partnerships with sales, clinical, product, and customer support teams to drive cohesive marketing initiatives.
- Oversee product marketing efforts, collaborating with Product to communicate updates and launch new solutions to market.
- Uphold Marketing MQL and SAL goals, providing guidance to support inside sales performance.
- Champion weekly and monthly TOF reporting, identifying key insights and optimization opportunities in collaboration with Sales Ops.
- Collaborate with leadership to identify and capitalize on new TOF opportunities and strategic partnerships.
- Safeguard the brand integrity across all marketing materials and external partnerships.
- Coordinate with external partners including PR agencies, healthcare media partners, and digital marketing agencies to amplify our impact.
Experience & Skills :
Required Experience and Qualifications :
- Proven track record of driving growth in a fast-paced environment, preferably within the healthcare or technology sector.
- Strategic thinker with a data-driven approach to decision-making.
- Creative mindset with a flair for innovative marketing solutions.
- Strong leadership skills with the ability to inspire and motivate cross-functional teams.
- Excellent communication and interpersonal skills, with the ability to build strong relationships both internally and externally.
- Experience managing marketing budgets and allocating resources effectively.
- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
Compensation $200k-$225k, Medical, Dental, Vision, HSA, FSA, 401k, PTO
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