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Segment Marketing Manager

Koch Industries
Wichita, KS, United States
Full-time

Your Job

The Koch Engineered Solutions (KES) Marketing and Communications team is on the lookout for a Segment Marketing Manager for our mass transfer businesses.

This role is essential for creating and implementing targeted marketing strategies that effectively reach and resonate with our diverse customer base within the industrial, refining, mass transfer, and petrochemical sectors.

As an integral part of the marketing and communications team at Koch Engineered Solutions, you will act as a strategic advisor, understanding the unique challenges and opportunities within the business.

Collaborating closely with internal stakeholders and external partners, you will spearhead the development of impactful marketing and communications solutions;

challenge conventional approaches; and drive forward-thinking strategies to achieve profitable outcomes.

Our Team

The KES Marketing and Communications team partners directly with business units and capability leaders, seeking to understand their goals and deliver strategic solutions.

As thought leaders, we constantly seek innovative ways to drive meaningful outcomes.

What You Will Do

  • Develop and execute comprehensive marketing strategies tailored to the Americas region, aligning with KES's business goals and market needs.
  • Analyze market trends, customer insights, and competitive landscapes to inform strategic direction and identify growth opportunities.
  • Craft and manage marketing campaigns across various channels, ensuring they meet the needs of target segments.
  • Work closely with the product, technology, and commercial teams to support product and sales enablement.
  • Build and maintain relationships with key business and industry stakeholders, enhancing KES's brand presence and influence within the Americas.
  • Utilize insights from data and analytics to assess campaign performance and make data-driven decisions to optimize future marketing efforts.
  • Maintain brand integrity across all marketing initiatives, adapting global strategies to meet regional needs while ensuring consistency with the Koch-Glitsch and KES brands.
  • Partner with cross-functional internal capabilities and external third parties to deliver seamless and integrated marketing campaigns, fostering collaboration and unity across the organization.

Who You Are (Basic Qualifications)

  • Experience in strategic marketing with a focus on segment or product marketing.
  • Experience using analytical and strategic thinking skills to analyze data and trends to turn business objectives and insights into actionable marketing strategies
  • Experience communicating and collaborating effectively with cross functional teams (i.e. product, sales, technology, etc.).
  • Comfortable challenging and working collaboratively with leaders across the business to drive transformation and strategic change.
  • Experience creating creative and innovative approaches to marketing for digital and traditional marketing channels.

What Will Put You Ahead

  • Deep understanding of the industrial, refining, mass transfer, and / or petrochemical industries.
  • Experience in B2B marketing
  • Global marketing experience

At Koch companies, we are entrepreneurs. This means we openly challenge the status quo, find new ways to create value and get rewarded for our individual contributions.

Any compensation range provided for a role is an estimate determined by available market data. The actual amount may be higher or lower than the range provided considering each candidate's knowledge, skills, abilities, and geographic location.

If you have questions, please speak to your recruiter about the flexibility and detail of our compensation philosophy.

Hiring Philosophy

All Koch companies value diversity of thought, perspectives, aptitudes, experiences, and backgrounds. We are Military Ready and Second Chance employers.

Learn more about our hiring philosophy here .

Who We Are

As a Koch company, Koch Engineered Solutions (KES) is a dynamic network of businesses that work together to create an ecosystem of domain expertise to increase operational efficiency, improve safety, reduce waste, and reduce emissions.

At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

Our Benefits

Our goal is for each employee, and their families, to live fulfilling and healthy lives. We provide essential resources and support to build and maintain physical, financial, and emotional strength - focusing on overall wellbeing so you can focus on what matters most.

Our benefits plan includes - medical, dental, vision, flexible spending and health savings accounts, life insurance, ADD, disability, retirement, paid vacation / time off, educational assistance, and may also include infertility assistance, paid parental leave and adoption assistance.

Specific eligibility criteria is set by the applicable Summary Plan Description, policy or guideline and benefits may vary by geographic region.

If you have questions on what benefits apply to you, please speak to your recruiter.

Additionally, everyone has individual work and personal needs. We seek to enable the best work environment that helps you and the business work together to produce superior results.

LI-KB3

Equal Opportunities

Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test.

This employer uses E-Verify. Please visit the following website for additional information : http : / / www.kochcareers.com / doc / Everify.pdf

22 days ago
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