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Lead Programmatic Strategist
Lead Programmatic StrategistVirtualVocations • Plano, Texas, United States
Lead Programmatic Strategist

Lead Programmatic Strategist

VirtualVocations • Plano, Texas, United States
16 hours ago
Job type
  • Full-time
Job description

A company is looking for a Lead Programmatic Strategist to enhance clients' digital performance through innovative programmatic strategies.

Key Responsibilities

Lead client strategy and service as the primary contact for Programmatic across assigned accounts

Oversee campaign planning, execution, and reporting across various platforms

Mentor team members in strategy, performance analysis, and budget management

Required Qualifications

6+ years of experience in programmatic in an agency environment

Hands-on experience with major DSPs such as The Trade Desk, DV360, and Amazon DSP

Deep understanding of CTV / OTT with strong measurement capabilities

Advanced proficiency in Excel / Google Sheets

Working knowledge of Amazon Marketing Cloud

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Strategist • Plano, Texas, United States

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