Strategic Partnerships Manager

Strategic Partnerships Manager

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. This role combines partner management, cross-functional leadership, and technical program oversight to deliver scalable solutions and improve existing revenue streams. You will act as the primary point of contact for strategic partners, quarterback internal collaboration across Product, Client Services, and Revenue teams, and own certification programs for APIs, transcoding services, and ad request workflows. Additionally, you will identify growth opportunities, negotiate mission-critical deals, and operationalize partner feedback into roadmap priorities. This role will have additional exposure to FreeWheel's engagements with AI vendors and the opportunity to help shape this growing area of focus.

Core Responsibilities

• Serve as the Primary Partner Contact : Act as the main point of contact for Walled Gardens, Supply Technology APIs, Stream Stitchers, and third-party ad supply.
• Build and maintain strong relationships with contacts to unlock mutual business value.
• Represent the company in partner-facing discussions, providing guidance on product capabilities, certification requirements, and adoption strategies.
• Lead Cross-Organizational Collaboration : Function as the "quarterback" for initiatives requiring coordination between Global Client Services (GCS), Product, and Revenue teams.
• Align partner priorities with revenue objectives and lead joint planning sessions to accelerate monetization initiatives, including adoption of transcoding services and launch of new ad products.
• Identify opportunities to drive growth through partnerships by collaborating internally with product, sales, and marketing teams.
• Proactively gather and Operationalize Partner Feedback : Collect qualitative and quantitative feedback from partners to inform product strategy with the goal of increasing revenue and client retention / satisfaction.
• Own Partner Certification Programs : Design, rollout, and manage new certification programs across APIs, ad request workflows, and transcoding services. Leverage certification programs (APIs, transcoding, ad workflows) as a strategic differentiator to attract, retain, and grow partner relationships, while contributing to the development of new AI-powered offerings.
• Negotiate favorable long-term agreements with new and existing partners in collaboration with legal, finance, and product teams.
• Enable global commercial teams to grow revenue by bringing partnerships to market with supporting data and materials.

Required Qualifications

Preferred Qualifications

Employees at all levels are expected to :

Skills : Cross-Functional Collaboration, Partnership Strategy, Programmatic Advertising, Relationship Building

Compensation : Primary Location Pay Range : $115,165.14 - $172,747.71

Education : Bachelor's Degree