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Sr. Paid Media Manager, Search

Sr. Paid Media Manager, Search

SunoNew York, NY, US
30+ days ago
Job type
  • Full-time
Job description

Sr. Paid Media Manager (Paid Search)

As a key member of our Growth team, the Sr. Paid Media Manager (Paid Search) will own Suno's acquisition strategy across all intent-driven and app discovery platforms - including Google App Campaigns, Apple Search Ads, YouTube, and emerging mobile ad networks. Reporting to the Performance Marketing Lead, you'll be responsible for capturing high-intent users globally and turning them into loyal subscribers. This is a high-impact, independent role ideal for a data-driven operator who thrives on precision, experimentation, and efficiency.

Plan, manage, and optimize paid search campaigns across Google App Campaigns, Apple Search Ads, and YouTube.

Lead keyword strategy and bidding across both branded and non-branded queries to maximize subscription volume at efficient CAC.

Drive growth in top global markets including Japan, Germany, and South Korea through geo-specific strategies and localization.

Build initiative-level acquisition plans across App Campaigns, Apple Search Ads, and YouTube, with detailed spend forecasts and LTV / CAC-based budget allocations by market.

Run a disciplined test-and-learn program across bidding, targeting, and funnel variations, and partner with analytics to evolve dashboards that surface actionable insights across geos.

Partner with product and web teams to improve post-click conversion rates through CRO, deep linking, and funnel testing.

Build and analyze robust campaign performance reports using Singular and internal BI dashboards to guide optimizations.

Own retargeting strategies for free users, trials, and churned subscribers using Display and YouTube campaigns.

Stay current on platform changes, privacy regulations, attribution strategies, and AI-powered search features to maximize performance.

3+ years of hands-on experience managing SEM, app campaigns, or mobile user acquisition for a B2C app or subscription business.

Deep experience with Google App Campaigns, Apple Search Ads, and performance-based YouTube campaigns.

Strong grasp of mobile attribution tools (e.g., Singular, Adjust, AppsFlyer) and experience working within SKAdNetwork constraints.

Fluency in campaign data analysis and optimization, with proficiency in Excel, cohort analysis, and LTV / CAC modeling.

Experience running localized campaigns across international markets with sensitivity to language, platform mix, and conversion flow nuances.

Ability to work cross-functionally with product, web, creative, and analytics teams to optimize acquisition performance end to end.

Familiarity with App Store Optimization (ASO) best practices and how paid + organic strategies work together.

Highly self-directed and comfortable owning strategy, execution, and reporting without heavy oversight.

A love of music (listening, exploring, making) is a huge plus.

Generous Company Equity Package

401(k) with 3% Employer Match & Roth 401(k)

Unlimited PTO & Sick Time

Medical, Dental, & Vision Insurance (PPO w / HSA & FSA options)

Continued / Creative Education Stipend

Generous Commuter Allowance

Free In-Office Lunch Delivery (3 Days per Week)

Additional Notes : Applicants must be eligible to work in the US

Compensation : The annual base salary range is $100,000 - $130,000

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Paid Search Manager • New York, NY, US

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