Commercial Operations Analytics Manager, Marketing
Commercial Operations Analytics Manager, MarketingMyriad Genetics discovers, develops, and commercializes molecular genetic tests that determine the risk of developing disease, assess disease progression, and guide treatment decisions in Oncology, Women's Health, and Mental Health.
We are a pioneer and leader in genomic research, and we are committed to advancing the science of personalized medicine as we refine and develop more products to address unmet medical needs.
The Commercial Operations team is looking for a Commercial Operations Analytics Manager to support our enterprise and business unit marketing teams.
As a Commercial Operations Analytics Manager, you will be responsible for understanding marketing processes and leveraging data and analytics to provide insights and audits to drive decision-making within the marketing departments.
This is a new role in the organization, which will allow you to define standard reports and Key Performance Indicators (KPIs) to help monitor the health and success of marketing initiatives.
MyriadCommercial Operations actively supports the marketing and sales teams with data analytics, reporting, structure, and training to grow our business.
Hereyou will have the chance to build a careerand further define our culture ofputting patients and people first.Our ideal candidate brings passion for the pillars of our culture : collaborative, innovative, inclusive, caring, and committed.
This Manager will be curious, proactive, able to navigate and prioritize work across teams, and driven to help shape the future of this company.
At Myriad Genetics, our future is yours to create.ResponsibilitiesAct as Commercial Operations "Point Person" for Enterprise and Business Unit Marketing LeadershipUnderstand and analyze marketing journey processes, pain points, and opportunitiesWork with the Salesforce technology team to manage and prioritize changes to Marketing CloudUnderstand source systems and data sources for third party Marketing vendorsWork with the Enterprise marketing team to identify and evaluate the effectiveness of marketing initiatives through thorough Key Performance Indicators (KPIs)Partner with Marketing and Data & Analytics teams to create visually compelling dashboards and reports to communicate complex data insights to cross-functional teamsUtilize tools such as Looker, Google Analytics, or other relevant platforms for data visualization of on-going and ad hoc data requestsWork closely with the Data Engineering team to ensure data availability, quality, and consistencyWork closely with marketing, sales, and product teams to align processes, handoffs, and analytics efforts with broader business objectivesPartner with marketing to provide ROI analytics on marketing-based activitiesProvide administrative support of Seismic platform to provide employee access / visibility rights, facilitate new development requirements, and complete audits of marketing content.
Work with IT to ensure user hierarchy stays in tact, collaborate across business units to implement any new platform features, track usage data, and lead SFDC full utilization post Myriad's account clean up.
- QualificationsBachelor's degree in Marketing, Business, Statistics, Data Science, or related field; Master's degree is a plusProven experience in marketing analytics, data analysis, or a related roleProficiency in data analysis tools such as Excel, SQL, and statistical software7+ yearsas an analyst supporting sales, operations, and / or marketing;
- preferred experience in healthcare, biotech, or similar industry experience is a plusStrong understanding of marketing concepts and KPIsExcellent communication skills, with the ability to convey complex data insights in a clear and actionable mannerSuperior analytical skills;
high level of attention to detail with strong business acumenAbility to see the big picture and make quick correlations between data setsExperience with business process improvement and working with others to implement changeTechnical Systems & Software : Advanced MS Excel skillsSeismicGoogle AnalyticsExperience utilizing business intelligence systems and data visualization toolsSQL or similar programming language experience preferredSalesforce experience requiredAbility to partner, collaborate, and influence across a wide spectrum of functions that are part of the business planning process