Specialist Campaign Analytics

Job Title : Specialist Campaign Analytics

Job Location : Los Angeles, CA / NYC,NY (Onsite Hybrid) (Weekly once office)

Job Type : Contract

Mandatory Skill : Digital Marketing, Campaign Analytics

Job Description

• 2-3 years of direct experience at a brand agency or related vendor in digital media field or role
• Experience within the digital media industry in marketing advertising or advertising technology analytics with Entertainment Streaming space a huge plus
• Direct digital media buying and activating also a plus
• Strong understanding of digital paid media attribution metrics eg CPM CPA and performance benchmarks
• Experience with ad servers eg CM360 Innovid and paid ad tracking platforms eg Google Ads Facebook Business Manager
• Proficiency in web analytics tools eg Adobe Analytics Google Analytics
• Advanced data analysis skills using Excel Tableau Data Studio experience building dashboards and visualizations from multiple data sources
• Familiarity with SQL and understanding of Python andor R is a plus
• Strong storytelling and presentation skills using Google Slides PowerPoint or Keynote
• Detail oriented with strong documentation and QA skills to ensure data accuracy and consistency
• Proactive self motivated and able to manage multiple projects independently
• Strong verbal and written communication skills ability to explain technical concepts to nontechnical audiences