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Senior Manager, Local & Launch Marketing

Senior Manager, Local & Launch Marketing

TucowsColorado Springs, CO, United States
5 days ago
Job type
  • Full-time
Job description

Ting Internet is a leading fiber Internet provider in the United States, delivering future-proof internet in over a dozen Ting Towns across the country.

As part of Tucows (NASDAQ : TCX, TSX : TC), Ting is backed by outstanding resources and talent. We embrace a people-first philosophy that is rooted in respect, trust, and flexibility. We believe that whatever works for our employees is what works best for us.

The work we do genuinely changes lives. If this sounds exciting, we'd love to hear from you!

About the Opportunity

We're looking for a senior marketing professional who can make Ting impossible to miss in our cities. As Senior Manager, Local & Launch Marketing, you'll own how we show up on the ground, through events, sponsorships, partnerships, and PR that cut through noise and earn attention.

You'll be the driver of Ting's presence in new markets and competitive battlegrounds, bringing consistency and playbooks that can scale, while making sure each activation feels authentically local. You'll work closely with our performance, creative, operations, and content teams to build full-funnel programs that convert awareness into address checks and orders.

Reporting to our Director, Marketing Operations, you'll make Ting impossible to miss in the markets that matter most. You'll help us feel bigger than our spend, shape lasting community relationships, and keep Ting top of mind long after the billboard or event wraps.

Job Duties

  • Lead launch and local marketing strategies across Ting's footprint, from planning to execution. Provides insights about the local markets to fuel plans and campaigns and serves as the reviewer to ensure campaigns work locally.
  • Manage and coach a small distributed team, plus local vendors where applicable.
  • Build and maintain Ting's presence in communities : SMB partnerships, nonprofit collaborations, "Friends of Ting" advocacy.
  • Oversee events, sponsorships, and local activations - from vendor negotiations to on-the-ground execution.
  • Manage PR to drive coverage, excitement and understanding of Ting in earned media locally and nationally.
  • Capture local market insights (testimonials, customer stories, competitive signals) and help integrate them into all marketing work
  • Manage team budgets and vendor onboarding in collaboration with the marketing operations team.
  • Contribute to quarterly planning, forecasting, and cross-team collaboration across Creative, Growth, Performance, and Brand.

Knowledge, Skills & Abilities

  • Proven ability to run marketing programs for geographically limited products or for a local activation of a broader brand that drives attention and measurable results.
  • Strong people leadership skills with experience managing distributed teams and vendors.
  • Strategic thinker who can translate national brand direction into authentically local action.
  • Hands-on doer who can step into execution when needed.
  • Excellent communication and presence - comfortable with press, community partners, and internal stakeholders alike.
  • Understanding of ISP marketing dynamics and consumer decision-making at the local level.
  • Familiarity with consumer tech, B2C and SMB marketing, local nonprofit marketing or community organizing is a plus.
  • Qualifications

  • 5-8 years of marketing experience, with significant experience in local, launch, and / or community marketing.
  • Bachelor's degree in Marketing, Communications, PR, Business, or related field, or equivalent experience.
  • Ability to travel up to 40% and work across US time zones.
  • Valid driver's license; ability to lift up to 40 lbs for events.
  • Reliable home internet for remote work and video collaboration.
  • The base salary range for this position is $128,000 - $135,000 USD for US residents. Other countries will differ. Range may vary on a number of factors including, but not limited to : location, experience and qualifications. Tucows believes in a total rewards offering that includes fair compensation and generous benefits. Learn more about Tucows Benefits.

    Want to know more about what we stand for? At Ting and Tucows we care about protecting the open Internet, narrowing digital divide, and supporting fairness and equality.

    We also know that diversity drives innovation. We are committed to inclusion across race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status. We celebrate multiple approaches and diverse points of view.

    We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.

    Tucows and its subsidiaries participate in the E-verify program for all US employees.

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