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Web Product Owner

Web Product Owner

Beacon Health SystemGranger, IN, US
1 day ago
Job type
  • Full-time
Job description

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This is a project-based role expected to last approximately 18 months!

Beacon Health System is seeking an experienced Web Product Owner to lead the rebuilding and redesigning of our consumer-facing website. This is a critical and time-sensitive initiative aimed at transforming the way consumers engage with our digital front door. The ideal candidate will bring deep expertise in web product strategy and development, AI-enhanced user experiences, design and content process collaboration, and scalable web governance models.

You'll collaborate with cross-functional teams—digital, marketing, IT, operations and clinical stakeholders, and vendors—to deliver a modern, transactional, user-centered website that reflects our brand and improves access to care. This role requires strong product ownership skills, a passion for user experience, familiarity with developing web access experiences that leverage AI, and a proven track record of launching websites that balance usability, performance, and organizational goals.

MISSION, VALUES and SERVICE GOALS

  • MISSION : We deliver outstanding care, inspire health, and connect with heart.
  • VALUES : Trust. Respect. Integrity. Compassion.
  • SERVICE GOALS : Personally connect. Keep everyone informed. Be on their team.

Key Responsibilities

  • Lead the day-to-day product ownership of Beacon Health System's public-facing website rebuild and redesign efforts.
  • Define and maintain a clear product vision and roadmap in partnership with internal stakeholders and agency / vendor teams.
  • Understand the project from multiple perspectives, connecting the strategic, creative, and technical aspects to execute a product aligned to system strategy,
  • Serve as the voice of the user, ensuring that design, content, and technical solutions align with the needs of patients, families, and the broader community.
  • Collect and analyze data to determine end user and system needs.
  • Champion the development and implementation of AI-driven, transactional chat experiences that support appointment scheduling, symptom checking, wayfinding, and other patient needs.
  • Collaborate with UX / UI designers to evolve and apply a cohesive design system that ensures consistency, accessibility, and brand alignment across digital touchpoints.
  • Create or refine governance models for website content, workflows, and stakeholder roles, ensuring long-term sustainability and quality control.
  • Develop a structured process for ongoing website optimization, including performance monitoring, usability testing, SEO best practices, and feedback loops.
  • Translate high-level objectives into user stories, sprint goals, and feature requirements; manage a prioritized backlog and sprint cadence.
  • Collaborate closely with IT, developers, marketing, legal, and compliance to ensure delivery meets both technical and regulatory standards.
  • Evaluate vendor and technology recommendations and manage delivery timelines and expectations.
  • Works directly with the Director of Digital Transformation and the Digital team, communicating all new risks to the Director throughout the project cycle
  • Contribute to product management best practices and standard procedures, documenting them in our knowledge base.
  • Accountable for communicating ideas for future features, updates, and managing technical debt, then adding them to the product roadmap.
  • Responsible for making strategic decisions throughout the lifecycle of the project ensuring value and finding opportunities for growth.

    • Organizational Responsibilities

    Associate complies with the following organizational requirements :

  • Attends and participates in department meetings and is accountable for all information shared.
  • Completes mandatory education, annual competencies and department specific education within established timeframes.
  • Completes annual employee health requirements within established timeframes.
  • Maintains license / certification, registration in good standing throughout fiscal year.
  • Direct patient care providers are required to maintain current BCLS (CPR) and other certifications as required by position / department.
  • Consistently utilizes appropriate universal precautions, protective equipment, and ergonomic techniques to protect patient and self.
  • Adheres to regulatory agency requirements, survey process and compliance.
  • Complies with established organization and department policies.
  • Available to work overtime in addition to working additional or other shifts and schedules when required.

    • Commitment to Beacon's six-point Operating System, referred to as The Beacon Way :

  • Leverage innovation everywhere.
  • Cultivate human talent.
  • Embrace performance improvement.
  • Build greatness through accountability.
  • Use information to improve and advance.
  • Communicate clearly and continuously.

    • Required Qualifications

  • 10+ years of experience in web product ownership, digital strategy, or related roles.
  • Demonstrated success leading major web redesigns for complex organizations, preferably in healthcare or regulated industries.
  • Experience designing and implementing AI-enabled chat or virtual assistant tools integrated into websites or digital platforms.
  • Proven ability to work with and scale design systems across teams and workflows.
  • Strong background in building content and digital governance models for large websites.
  • Familiarity with CMS platforms (e.g., Sitecore, Drupal, WordPress) and front-end technologies, as well as headless CMS.
  • Deep experience collaborating with developers in the following ways : participating in standups, sprint planning, retrospectives; writing detailed acceptance criteria and user stories; managing a backlog and prioritizing technical debt
  • Experience with Google Analytics and GA4 to develop robust reporting tied to system and marketing metrics
  • Working knowledge of technical SEO / SEM practices and conversion rate optimization tools.
  • Basic understanding of HTML / CSS / JS
  • Experience working in agile and waterfall methodologies
  • Ability to manage vendor relationships and cross-functional team dynamics in a fast-paced environment.
  • Excellent communication, stakeholder management, and problem-solving skills.
  • Understanding of accessibility standards (WCAG), HIPAA compliance, and digital marketing best practices.

    • Preferred Qualifications

  • Experience in healthcare or mission-driven organizations.
  • Knowledge of or experience with developing content strategies for healthcare
  • Intermediate / advanced understanding of HTML / CSS / JS
  • Experience collaborating with developers on API integrations and endpoints

    • Contract Details

  • Type : Full-time, Contract
  • Duration : ~18 months
  • Start Date : As soon as possible
  • Location : Remote

    • Working Conditions

  • Must be able to be effective in a fast-paced, quality focused, multi-priority environment requiring the ability to prioritize workload in order to meet deadlines.
  • May experience some mental / visual fatigue due to continued use of computer equipment.

    • Physical Demands

  • Requires the physical ability and stamina to perform the essential duties of the position.

    • Seniority level

    Seniority level

    Mid-Senior level

    Employment type

    Employment type

    Full-time

    Job function

    Job function

    Product Management and Marketing

    Industries

    Hospitals and Health Care

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