Principal Marketing Manager - Downstream

Principal Marketing Manager - Downstream

Noah Medical is building the future of medical robotics. Our next generation robotic platform targets early diagnosis and treatment of patients across multiple indications. We are looking for exceptional engineers and key team members. Our incredibly talented team of engineers, innovators, and industry leaders bring years of experience from the top healthcare companies in the world, including Intuitive, Auris, Stryker, Johnson & Johnson, Boston Scientific, Verb Surgical, Mako, Think Surgical, Medrobotics, and Hansen. We are looking for talented, motivated and ambitious team members to revolutionize robotic surgery.

About The Team

We are seeking a strategic and results-driven Principal Marketing Manager to lead our marketing efforts, raising awareness and attracting new customers for a state-of-the-art robotic-assisted bronchoscopy imaging and biopsy technology in the medical device industry. In this role, you will be responsible for developing strategies to win and executing targeted marketing initiatives to drive demand generation, utilization, nurture leads, and support the activation of customers in partnership with the key account and clinical sales teams. If you have a passion for healthcare innovation and a proven track record in capital equipment marketing, we want to hear from you.

A Day In The Life Of The Principal Manager Of Capital Marketing

Build and execute high impact go-to-market plans to drive product adoption and utilization

• Partnering with cross-functional team to develop strategies and value messaging (clinical, economic, operational and strategic), collateral, and programs with demonstrated ROI.
• Collaborate with clinical, product management and sales teams to create sales presentations, case studies, product demos, and sales collateral.
• Conduct market research and analysis to identify customer needs, preferences, and buying behaviors within target segments.
• Collaborate with sales and marketing teams to develop customer personas and segmentation criteria for effective targeting.
• Develop economic story along with designing, developing and maintaining an ROI calculator that enables stakeholders to evaluate the financial returns on investments in the Galaxy System and Lung Nodule Programs.
• Provide marketing support and resources to facilitate sales interactions and accelerate deal progression with economic stakeholders

Lead Generation and Nurture :

Build Physician Advocacy through Network Development And Education

Product Launches

Key Account Sales Team Support :

About You

Benefits & Perks (For Full Time Employees) :

Noah Medical may offer remote, hybrid, or onsite work arrangements within the state of California depending on the specific team and / or role where applicable.

Noah Medical is an Equal Opportunity Employer. We celebrate diversity and are committed to ensuring an inclusive environment for our employees. Applicants are considered for all positions without regard to race, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin, ancestry, age, genetic information, physical or mental disability, marital or protected military or veteran status, or any other consideration made unlawful by federal, state or local laws.