Principal, Partner Marketing

Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences.

Our AI agent Fin the most advanced customer service AI agent on the market lets businesses deliver always-on impeccable customer service and ultimately transform their customer experiences for the better. Fin can also be combined with our Helpdesk to become a complete solution called the Intercom Customer Service Suite which provides AI enhanced support for the more complex or high touch queries that require a human agent.

Founded in 2011 and trusted by nearly 30000 global businesses Intercom is setting the new standard for customer service. Driven by our core values we push boundaries build with speed and intensity and consistently deliver incredible value to our customers.

Whats the opportunity

As the Principal Partner Marketing youll build the long-term vision and operational engine that will scale Intercoms global partner marketing ecosystem. Your work will directly impact Intercoms mission to transform customer service not just incrementally improve it by building partner marketing programs that drive pipeline revenue and category leadership in the rapidly evolving AI agent market. This is a high-impact high-visibility role where your contributions will help Intercom win in a space where the best AI agent will define the category.

Youll join Intercoms GTM organization reporting into the Demand Generation team and partnering closely with Strategic Partnerships. We are a fast-paced high-agency group obsessed with delivering world-class AI-powered customer experiences at scale. Our teams mission is to accelerate Intercoms growth by building innovative data-driven programs that fuel our AI-first strategy. As Principal Partner Marketing youll be the connective tissue between global partnerships marketing sales and customer success helping to ensure our partner ecosystem is a true growth engine for the business. Youll thrive in an environment that values ownership speed and a relentless focus on customer needs.

What will I be doing

• Define and own the end-to-end partner marketing strategy and operational engine that drives marketing attributed pipeline and accelerates revenue with and through our partner ecosystem.
• Build differentiated repeatable go-to-market partner marketing playbooks tailored by solution industry and region balancing global scale with local customization.
• Design and execute scalable co-marketing programs (campaigns launches joint solutions marketplace motions) that generate partner-sourced and partner-influenced marketing attributed pipeline.
• Collaborate with the ABM team to launch account-based partner marketing plays for strategic accounts.
• Develop partner messaging frameworks and value propositions collaborating with stakeholders to ensure lock-in to GTM and campaign messaging.
• Create and manage a partner portal / content hub ensuring self-serve resources and brand guidelines are readily available to accelerate partner success.
• Lead the design and governance of partner marketing program benefits and requirements including MDF / co-op investment and ROI reporting.
• Orchestrate partner marketing communications executive briefings joint business planning and flagship partner events.
• Refine partner marketing KPI frameworks to optimize funnel health and drive data-driven decision making.
• As needed partner with RevOps / IT to optimize CRM / PRM / marketing automation and performance dashboards.

What skills do I need

Bonus skills & attributes

Benefits

We are a well-treated bunch with awesome benefits! If theres something important to you thats not on this list talk to us!

The base salary range for candidates within the San Francisco Bay Area is $180000 - $215000. Actual base pay will depend on a variety of factors such as education skills experience location etc. The base pay range is subject to change and may be modified in the future. All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).

#LI-Hybrid

Policies

Intercom has a hybrid working policy. We believe that working in person helps us stay connected collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.

We have a radically open and accepting culture at Intercom. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time and do not challenge or confront anyone for their views on non-work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our core values.

Intercom values diversity and is committed to a policy of Equal Employment Opportunity. Intercom will not discriminate against an applicant or employee on the basis of race color religion creed national origin ancestry sex gender age physical or mental disability veteran or military status genetic information sexual orientation gender identity gender expression marital status or any other legally recognized protected basis under federal state or local law.

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Key Skills

Internship,Data Warehousing,Adobe Flash,Database Administration,Logistics

Employment Type : Full Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 180000 - 215000