Sr. Manager, Customer Journey & Experience Strategy- Corporate Headquarters, NJ (Secaucus)

Sr. Manager, Customer Journey & Experience Strategy - Corporate Headquarters, NJ

This range is provided by The Children's Place. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.

Base pay range

$120,000.00 / yr - $130,000.00 / yr

The Sr. Manager, Customer Journey & Experience Strategy sits at the intersection of UX, Brand Marketing, and Digital Content Strategy. This role is responsible for analyzing, optimizing and evolving the customer journey with strategies that drive both immediate conversion and long-term customer lifetime value (CLV). Acting as the champion and voice of customer experience, this individual will challenge current UX practices, develop editorial standards, and build innovative frameworks that give customers reasons to engage and return beyond price and promotions. The Sr. Manager will report on journey effectiveness, pilot new templates and approaches, and serve as a strategic partner across the organization to ensure a consistent, inspiring, and high-performing digital experience.

Need to be comfortable working in a fast-paced environment and able to pivot quickly as we balance developing long-term strategies while tracking and reacting to short-term opportunities within the business. A growth mindset is critical for this role as we transform the eComm team and our processes into a modern, best-in-class digital organization.

Key Accountabilities

• Customer Journey Mapping & Strategy

Continuously challenge existing UX and merchandising flows to optimize both conversion and long-term engagement.

Define and maintain digital editorial standards for storytelling, tone, and content experience across pages and templates.

Utilize analytics and journey-mapping tools (e.g., Adobe Analytics, A / B platforms) to track behavior and engagement.

Partner with CRM, loyalty, and brand marketing teams to identify opportunities for segmentation, loyalty tier migration and repeat visits.

Voice of the holistic customer journey and represent that POV in all key cross-functional meetings.

Design and execute A / B tests to optimize website content, messaging, and user flows.

Leverage surveys, feedback loops, and customer reviews to gain insights and improve the journey.

Identify, test and recommend new applications of technology or solutions to enhance experience (e.g., AI-driven solutions, chatbots, or automation tools).

Establish scalable processes and frameworks for Customer Journey & Experience Strategy.

Education and Experience

Detail-oriented with a customer-first mindset and a passion for testing, learning, and innovating.

Seniority level

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