Marketing Professional
We are looking for a highly motivated and creative marketing professional to support channel- and firm-specific marketing initiatives. This position is responsible for executing integrated marketing campaigns and selective partnership opportunities and requires close collaboration with internal functional areas including Sales, National Accounts, Product Marketing, Digital Marketing, Design, and legal / compliance teams to see initiatives through to completion.
This is a hybrid role based in Newark, NJ, where the team is working on-site 3 times a week.
What you can expect :
- Partnering with marketing and business counterparts to execute on multi-faceted, integrated marketing campaigns from end to end, including content creation, campaign execution and measurement with on-time delivery.
- Paying great attention to detail, time management and finishing skills to timelines, and quality expectations.
- Collaborate with sales teams to understand selling processes and account nuances, identify lead generation opportunities, and serve as the voice of the advisor to the broader marketing organization.
- Engage with partner firms to understand objectives and investment themes and identify marketing opportunities.
- Analyze campaign metrics on an ongoing basis to determine campaign performance and use findings to optimize future campaigns.
- Support the development of firm-specific and home office content, communications and event initiatives.
- Support ongoing sales activity and help drive engagement with marketing content (i.e. emails, presentations, etc.).
- Establish and maintain relationships with Sales and National Accounts and develop marketing strategies to help meet collective goals.
- Maintain an inventory of firm-specific marketing materials to ensure compliance requirements are met, data is current, and messaging is relevant.
- Perform all aspects of marketing compliance review and firm approval process.
What you will bring :
Bachelors Degree and 3+ years of B2B marketing and / or channel marketing experience, preferably in financial servicesAbility to execute on multiple medium and complex projects simultaneously and prioritize effectively under tight deadlines.Strong written and oral communication skills.General understanding of financial markets, asset classes and investment products.Proficient in Microsoft PowerPoint, Word and Excel.Data driven mindset; strong aptitude for numbers.Demonstrated success in collaborating across functional teams, building strong relationships with business partners and designing creative solutions.What will set you apart?
Series 6 or 7 desiredExcellent problem-solving skills, attention to detail, and ability to learn new information quickly.Experience with Salesforce or other CRM system preferred; ability to learn and navigate other internal systems.PGIM welcomes all applicants, even if you don't meet every requirement. If your skills align with the role, we encourage you to apply.Note : Prudential is required by state specific laws to include the salary range for this role when hiring a resident in applicable locations. The salary range for this role is from $95,000 to $115,000. Specific pricing for the role may vary within the above range based on many factors including geographic location, candidate experience, and skills.