Senior Director of Product Marketing
VirtualVocationsSanta Ana, California, United States30+ days ago
Job type
- Full-time
Job description
A company is looking for a Senior Director of Product Marketing.
Key Responsibilities
Coordinate annual strategic marketing and product launch plans with sales and product partners
Conduct market and competitive research to identify healthcare market dynamics and opportunities
Develop original content for various marketing initiatives and manage an editorial calendar
Required Qualifications
Bachelor's degree in Marketing, Journalism, Communications, Business, or a relevant field
7+ years of product marketing experience in healthcare or healthcare IT
Experience in Value-Based Care and Alternative Payment Models
Experience conducting primary and secondary market research projects
Proven track record in content marketing with samples of relevant work
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Director Of Product Marketing • Santa Ana, California, United States
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