Talent.com
SVP, Marketing Technology

SVP, Marketing Technology

Deephaven MortgageCharlotte, NC, US
30+ days ago
Job type
  • Full-time
Job description

Senior Vice President, Marketing Technology

Deephaven Mortgage has been a pioneer and leader in non-QM since our origin in 2012. Our longevity and strength in the non-QM space has allowed a significant number of borrowers to achieve homeownership who otherwise would not have under traditional requirements. Deephaven champions mortgage borrowers whose independence, entrepreneurial drive and determination are often the very reason they cannot qualify for a traditional loan.

We continuously and responsibly innovate new mortgage products and programs that put homeownership within reach of millions of borrowers and investors that need and deserve financing through lending ingenuity that is supported by common-sense underwriting.

This role requires onsite work in our office located in the Ballantyne area of Charlotte, NC.

The Senior Vice President, Marketing Technology will be the strategic and marketing operational leader driving the adoption, integration, and optimization of marketing technologies to accelerate non-QM loan production within a B2B mortgage lending environment. This role blends deep expertise in mortgage industry marketing (particularly in non-QM, non-agency and Residential Transition Loan products) with mastery of digital platforms, automation, data analytics, and partner engagement strategies. The ideal candidate will lead cross-functional initiatives that align technology investment with revenue growth goals, expand wholesale and correspondent channels, and position the organization as the leading non-QM lender in the market.

What You'll Do

Strategic Leadership

  • Define and own the Marketing Technology vision to support aggressive non-QM loan production growth targets in the B2B space
  • Partner with executive leadership, sales, and operations to align MarTech investments with business goals, sales enablement, and channel expansion
  • Serve as the primary champion for digital transformation in marketing and partner engagement

Technology & Platform Management

  • Lead or advance the integration and optimization of marketing technology platforms (CRM, marketing automation, partner portals, data enrichment tools, content management, and SEO / SEM platforms, etc.)
  • Oversee lead management systems and ensure seamless integration with CRM and other loan production systems
  • Drive personalization, segmentation, and targeting strategies for wholesale brokers, correspondent lenders, and loan originators
  • Non-QM Market Focus

  • Develop and deploy marketing campaigns that educate and attract mortgage brokers and lenders to non-QM products, including DSCR, bank statement, asset depletion, and 2nd lien loans
  • Leverage data analytics to identify growth opportunities in underserved segments and geographies
  • Partner with product and sales teams to create digital sales enablement tools specific to non-QM lending
  • Data-Driven Optimization

  • Establish a marketing analytics framework to measure lead quality, conversion rates, cost per funded loan, and marketing ROI
  • Implement AI and predictive analytics to forecast pipeline performance and optimize channel spend
  • Drive A / B testing and performance optimization across digital assets and campaigns
  • Team Leadership & Development

  • Build, mentor, and inspire a high-performance marketing technology team
  • Foster a culture of innovation, agility, and data-driven decision-making
  • Provide leadership in change management as new tools and processes are implemented
  • What We Need

    Required

  • 6+ years of marketing leadership experience
  • A minimum of 5 years in the mortgage industry, with at least 2 years preferred in a non-QM or non-agency lending environment
  • Proven track record in B2B mortgage marketing technology strategy and execution
  • Expertise in CRM systems (Salesforce) marketing automation platforms, and advanced analytics tools
  • Experience implementing AI and machine learning tools for marketing and sales enablement in mortgage
  • Knowledge of compliance and regulatory considerations for mortgage marketing (RESPA, UDAAP, TCPA, etc.)
  • Strong understanding of wholesale and correspondent mortgage channels
  • Demonstrated success in scaling loan production through technology-enabled marketing
  • Preferred

  • MBA or advanced degree in Marketing, Technology, or Business Administration
  • Key Competencies

  • Strategic vision with execution excellence.
  • Deep understanding of non-QM product marketing.
  • Strong leadership and team-building skills.
  • Data fluency and analytical mindset.
  • Collaborative, innovative, and adaptable.
  • Performance Metrics

  • Increase in non-QM loan production volume and market share.
  • Marketing technology adoption and utilization rates.
  • Improvement in lead-to-loan conversion rates.
  • Marketing ROI and cost per funded loan efficiency.
  • Growth in active broker / correspondent relationships.
  • Our Perks

    Time to Recharge Unlimited Responsible Time Off (RTO) Future Finance Focused Generous employer-matched 401(k) plan Community Connect Philanthropy Committee that creates charitable initiatives Health from Day One Comprehensive health insurance starting on day one of employment Family Matters Competitive maternity and paternity leave Culture & Celebrations Culture Committee with team-building events and celebrations Ideas Welcome Encouraging thought leadership and innovation Guidance & Growth Mentorship opportunities for career development Perk Up Exclusive discounts on travel, tech, pets, legal, and more

    Create a job alert for this search

    Technology Svp Technology • Charlotte, NC, US

    Related jobs
    • Promoted
    Travel CT Technologist

    Travel CT Technologist

    Medical Solutions AlliedMonroe, NC, US
    Full-time
    Medical Solutions Allied is seeking a travel CT Technologist for a travel job in Monroe, North Carolina.Job Description & Requirements. We’re seeking talented healthcare professionals whos...Show moreLast updated: 30+ days ago
    • Promoted
    Travel Multimodal Technologist

    Travel Multimodal Technologist

    LanceSoftMatthews, NC, US
    Permanent
    LanceSoft is seeking a travel Multimodal Technologist for a travel job in Matthews, North Carolina.Job Description & Requirements. Minimum Years of Experience required : at least 2 year &nb...Show moreLast updated: 6 days ago
    • Promoted
    R&D Product Engineer

    R&D Product Engineer

    CommscopeClaremont, NC, United States
    Full-time
    In our 'always on' world, we believe it's essential to have a genuine connection with the work you do.How You'll Help Us Connect the World : . Our Cable Connectivity Solutions Team provides innovative...Show moreLast updated: 30+ days ago
    • Promoted
    Travel - CT Technologist

    Travel - CT Technologist

    Titan Medical GroupClover, SC, US
    Full-time
    WHEN YOU WORK FOR US, WE WORK FOR YOU With Titan Medical, you gain access to thousands of travel nursing and allied health jobs across the country. You also get unmatched service.From the moment you...Show moreLast updated: 1 day ago
    • Promoted
    Marketing Technology and Operations Lead

    Marketing Technology and Operations Lead

    CapcoCharlotte, NC, US
    Full-time
    Marketing Technology And Operations Lead.Capco Marketing Services is a maturing Capco practice committed to solving our client's most difficult challenges related to digital and marketing strategy,...Show moreLast updated: 30+ days ago
    Vice President of Growth Marketing

    Vice President of Growth Marketing

    Pillar4 MediaCharlotte, NC, USA
    Full-time
    Quick Apply
    Pillar4's mission is To help people live healthier lives with access to trusted resources, in depth product reviews & supportive communities. Our vision is to build the #1 content and commerce e...Show moreLast updated: 1 day ago
    • Promoted
    Travel CT Technologist

    Travel CT Technologist

    AHS StaffingKings Mountain, NC, US
    Full-time
    AHS Staffing is seeking a travel CT Technologist for a travel job in Kings Mountain, North Carolina.Job Description & Requirements. Pay package is based on 8 hour shifts and 40 hours per week (s...Show moreLast updated: 6 days ago
    • Promoted
    • New!
    Travel MRI Tech - $2400.42 / Week

    Travel MRI Tech - $2400.42 / Week

    Medical SolutionsConcord, NC, US
    Full-time
    Medical Solutions is seeking an experienced MRI Tech for an exciting Travel Allied job in Concord, NC.Shift : 5x10 hr nights Start Date : 11 / 17 / 2025 Duration : 13 weeks Pay : $2400.A facility in Concor...Show moreLast updated: 19 hours ago
    • Promoted
    Travel CT Tech - $2340 / Week

    Travel CT Tech - $2340 / Week

    Premier Medical Staffing Services, LLCMonroe, NC, US
    Full-time
    Premier Medical Staffing Services, LLC is seeking an experienced CT Tech for an exciting Travel Allied job in Monroe, NC. Shift : 3x12 hr nights Start Date : 10 / 27 / 2025 Duration : 13 weeks Pay : $2340 / ...Show moreLast updated: 9 days ago
    • Promoted
    Technical Product Manager

    Technical Product Manager

    Parser Limited28036, NC, US
    Full-time
    This position offers you the opportunity to join a fast-growing technology organization that is redefining productivity paradigms in the software engineering industry. Thanks to our flexible, distri...Show moreLast updated: 30+ days ago
    • Promoted
    Vice President, Institution Client Marketing

    Vice President, Institution Client Marketing

    LPL FinancialFort Mill, SC, US
    Full-time
    Vice President Of Institutional Client Marketing.What if you could build a career where ambition meets innovation? At LPL Financial, we empower professionals to shape their success while helping cl...Show moreLast updated: 30+ days ago
    • Promoted
    Remote Finance Director - AI Trainer

    Remote Finance Director - AI Trainer

    Data AnnotationHickory, North Carolina
    Remote
    Full-time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the q...Show moreLast updated: 28 days ago
    • Promoted
    Travel CT Tech - $2250.76 / Week

    Travel CT Tech - $2250.76 / Week

    Atlas MedStaffMonroe, NC, US
    Full-time
    Atlas MedStaff is seeking an experienced CT Tech for an exciting Travel Allied job in Monroe, NC.Shift : 3x12 hr nights Start Date : 10 / 27 / 2025 Duration : 13 weeks Pay : $2250.Atlas Medstaff is current...Show moreLast updated: 10 days ago
    • Promoted
    Travel MRI Tech - $2362 / Week

    Travel MRI Tech - $2362 / Week

    Cynet HealthConcord, NC, US
    Full-time
    Cynet Health is seeking an experienced MRI Tech for an exciting Travel Allied job in Concord, NC.Shift : 3x12 hr nights Start Date : 11 / 17 / 2025 Duration : 13 weeks Pay : $2362 / Week.Ranked #5 Best Tra...Show moreLast updated: 1 day ago
    • Promoted
    Specialist, Mass Market Strategy

    Specialist, Mass Market Strategy

    Enbridge Gas Distribution Inc.Gastonia, NC, United States
    Full-time
    Lead GDS’s mass market strategy and governance.This includes bringing together key internal cross-jurisdictional stakeholders on an ongoing basis to align on vision, as well as both annual and medi...Show moreLast updated: 7 days ago
    Vice President of Marketing

    Vice President of Marketing

    Team ArchitectsCharlotte, NC, US
    Full-time
    Quick Apply
    Location : Charlotte, NC (Hybrid).Reports to : Chief Strategy Officer.Ternus is a mission-driven private lending company transforming the lending landscape by combining responsible credit p...Show moreLast updated: 30+ days ago
    • Promoted
    Travel CT Tech - $2470 / Week

    Travel CT Tech - $2470 / Week

    Cynet HealthMonroe, NC, US
    Full-time
    Cynet Health is seeking an experienced CT Tech for an exciting Travel Allied job in Monroe, NC.Shift : 3x12 hr nights Start Date : 10 / 27 / 2025 Duration : 13 weeks Pay : $2470 / Week.Ranked #5 Best Trave...Show moreLast updated: 10 days ago
    • Promoted
    Travel MRI Tech - $2256.25 / Week

    Travel MRI Tech - $2256.25 / Week

    Host HealthcareConcord, NC, US
    Full-time
    Host Healthcare is seeking an experienced MRI Tech for an exciting Travel Allied job in Concord, NC.Shift : Inquire Start Date : 11 / 17 / 2025 Duration : 13 weeks Pay : $2256. At Host Healthcare, we are de...Show moreLast updated: 1 day ago