Marketing Manager - Power Plant Live!

Power Plant Live! is Baltimore's premier dining and entertainment destination located just one block from the World Famous Downtown Inner Harbor. Just a short walk from many downtown hotels, Pier Six Pavilion, Oriole Park at Camden Yards, Ravens M&T Bank Stadium, and other major attractions, Power Plant Live! is your one stop destination for dining, retail, and entertainment! Amongst all of the venues we also entertain and provide food and beverage service in the common area.

Marketing Manager Responsibilities include, but are not limited to :

• Create and implement innovative and effective sales and marketing programs and events that drive traffic and increase sales for the venues
• Develop marketing calendars, plans, budgets and event recaps for the venues’ events and promotions
• Lead the planning and execution of venue marketing and events
• Identify and develop strategic layers for promotions and events
• Serve as the liaison between venues and the district in all marketing, promotions and events and ensuring communication is complete and thorough, as well as providing marketing direction at the venue level for district initiatives
• Oversee the District and its venues’ guerilla and field marketing activities and promotions including office, hotel, convention, and other outreach programs
• Assist in supporting the District and venues’ database collection through contests, promotions, campaigns and events
• Assisting in the support of the venue sales building programs : data collection, messaging, promotions, and tracking results
• Develop strategic partnerships with retailers, restaurants, corporate partners, local teams and more to cross-promote the District and its venues
• Initiate all marketing requests including graphic requests, ticketing requests, etc.
• Oversee and manage the development and production of the venues’ branded print collateral, non-printed collateral (websites, e-blasts, etc.), menus, signage, social media, etc. and ensure brand standards are adhered to
• Execute and manage all paid advertising for the venues including radio and digital paid advertising
• Assist with venue press releases and media events
• Oversee and approve all digital content and ensure messaging is on brand for the venues
• Coordinate and manage all photography and videography for events
• Communicate with senior management regarding marketing initiatives
• Lead trade show / convention direction
• Dispersion, tracking, organization of marketing collateral and promotion team
• Other responsibilities include monitoring and updating Gather and community events calendars

Marketing Manager Qualifications

The Marketing Manager position requires the ability to perform the following :

Compensation : The compensation range for this position is 65,000 - 75,000 annually. Eligible employees are entitled to a comprehensive benefits package following the required eligibility period, which includes :

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.