Social Media Manager / Content Creator

Job Description

About Us

Byroe is a premium, upcycled superfood skincare brand rooted in Korean heritage and modern science. Our mission is to transform imperfect superfoods into high-performance skincare that is as effective as it is sustainable. As we expand globally, we’re looking for a passionate and creative Social Media Manager / Content Creator to join our team

Position Type : Freelance (3 months) with potential transition to Full-Time

Location : Remote / NYC-based preferred

Platforms : TikTok, Meta (Instagram / Facebook), LinkedIn

Compensation : $2,000 / month freelance contract (approx. 30 hours / week) for the first 3 months.

Responsibilities

• Content Creation : Develop and edit engaging daily content (short-form videos, reels, stories, static posts) that is native to each platform and aligned with Byroe’s brand voice.
• Trend Research : Stay on top of trending sounds, challenges, hashtags, and features to bring fresh ideas that can go viral.
• Content Strategy & Calendar : Plan, organize, and execute a consistent content calendar across TikTok, Instagram, and LinkedIn.
• Copywriting : Write compelling captions, hooks, and CTAs optimized for each platform and SEO.
• Scheduling & Posting : Manage day-to-day posting and scheduling to ensure timely content delivery.
• Community Engagement : Actively engage with followers — reply to comments, DMs, and foster conversations that strengthen community.
• Influencer Collaboration : Research and source influencers for paid and unpaid partnerships, supporting influencer campaigns and collaborations.
• Performance Tracking : Monitor analytics, track KPIs, and provide insights to improve reach, engagement, and conversions.
• Campaign Support : Assist in amplifying product launches, retail activations, and brand partnerships across social channels.

Qualifications

Why Join Us?

To apply, please send your resume, portfolio (links to TikTok / IG content you’ve created), and a short note on why you’d be a great fit to [career@byroe.com].