Overview
GrowthAssistant is looking for an experienced Paid Media Specialist (Social + Search) to manage and optimize performance-driven ad campaigns across Meta and Google Ads. This role requires someone analytical, proactive, and skilled in both paid social and search marketing to help drive measurable business results for U.S.-based clients.
The Benefits
- 100% Work From Home
- Attendance, Performance, and Referral Bonuses
- Paid Holidays (US) and Paid Time-offs
- Paid Parental Leave
- Health Insurance
- Continuous Learning and Development
- Bi-weekly salary payout
- Work-Life Balance
What You’ll Do
Launch and manage ad campaigns on Meta and Google (Search, Display, PMax, Shopping, Video)Perform A / B testing and optimize campaigns to improve ROAS, CTR, and CPAAnalyze data trends and create reports in Google Sheets / Excel using advanced formulas and pivot tablesCollaborate with marketing and creative teams for ad copy and asset updatesConduct keyword research and follow SEM best practicesCommunicate proactively with clients and internal teams through Slack, email, and video callsSupport competitor analysis and creative testingMust-Have Experience
3+ years of Meta Ads experience (setup, optimization, analysis)1+ year of Google Ads experience (Search, Display, or PMax preferred)Strong analytical and reporting skills using Google Sheets / ExcelFluent English communication (written and verbal)Highly organized, detail-oriented, and accountableExperience working with U.S.-based clientsComfortable working US time zonesNice to Have
Experience in agency setupTikTok Ads experienceFamiliarity with attribution tools (Appsflyer, Adjust, GA4)Experience with SEMRush, Meta Ad Library, or other intelligence toolsFOR PH candidates only
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