Paid Media Specialist
GrowthAssistant is looking for a Paid Media Specialist to join our team and support one of our US-based clients. In this role, you'll help execute and monitor paid media campaigns, manage performance reporting, and provide ongoing competitor insights. This is a great opportunity for someone experienced in social ad buying who enjoys digging into data and research to support growth marketing goals.
Benefits :
- Work From Home
- Performance, Attendance, and Referral Bonuses
- Paid Holidays and Time Off
- Health Card
What You'll Do :
Execute and optimize paid ads across Google, Facebook / Instagram, and TikTok (within client-provided guidelines)Monitor campaign analytics and make data-informed adjustments with direction from the clientBuild campaigns and manage admin touchpoints such as UTM setup, code creation, and QAMaintain templated dashboards and reports to track campaign performanceConduct competitor research using tools like Facebook Ads LibraryOrganize and upload insights to reports and trackers based on competitor trendsTrack and monitor consumer experience across key competitorsSupport marketing operations with data entry and asset management as neededWhat We're Looking For :
2+ years of social media ad buying experience12+ years of experience running Google Paid Ads and Meta AdsExperience with Google Analytics or similar tools (Ignite, etc.)Strong G Suite proficiency (especially Google Sheets / Excel)Prior experience conducting and presenting competitor researchHighly detail-oriented and organizedComfortable working independently with ongoing client oversightNice to Have :
Google or Meta Ads Certifications1+ years of TikTok ad experienceFamiliarity with Google Data Studio (or similar tools)Experience with project management tools like Airtable, Notion, or AsanaBackground in health or beauty industriesGrow Into :
Provide performance insights and trend analysis (client will train)Run A / B tests and track resultsShare optimization recommendations and best practices for paid channelsWe're looking for someone reliable, analytical, and results-driven who can help amplify ad performance and provide valuable market intelligence. If you enjoy digging into data, testing campaigns, and keeping things organizedthis role could be the right fit for you!
SALARY : 55,000 - 75,000 / month
