Finance Director - Sales & Marketing

About ESO

ESO is a fast-paced data, technology, and research company passionate about improving community health and safety through the power of data. We pioneer innovative, user-friendly software to meet the changing needs of today's EMS agencies, fire departments, and hospitals. We're small enough to be nimble and fun, but big enough to be a great place to work. We serve thousands of customer out of our hubs in the US, Canada, Northern Ireland, Czechia and Costa Rica.

At ESO, we believe in bringing your true self to work every single day. Are you ready to make a difference?

The Opportunity

We're building a best-in-class Finance Business Partner organization, and this is a rare opportunity to be a founding member of our team. Reporting to the VP of Strategic Finance, you'll serve as the dedicated finance partner to our Sales and Marketing leaders- becoming the trusted advisor who helps them drive efficient growth and make smarter investment decisions.

This isn't a traditional finance role where you simply report numbers. You'll own the complete financial narrative for our revenue engine - from lead generation through customer expansion. You'll be deeply embedded with Sales, Revenue Operations, and Marketing teams, translating complex metrics like LTV : CAC, GRR, NRR and Magic Number into actionable strategies that optimize how we acquire and retain customers.

We're becoming an AI-first finance team. We're actively leveraging cutting-edge technology and forward-looking thinking to transform how we operate- automating repetitive work, building predictive models, and freeing up our time to focus on high-value strategic thinking. If you're excited about being at the forefront of how AI is reshaping modern finance, you'll thrive here.

If you've been looking for a role where you can be the financial architect behind a high-performing revenue organization - where you're not just tracking bookings but actively shaping go-to market strategy - this is it.

What You'll Own

Revenue Performance & Strategic Analytics

• Own the financial narrative for Bookings, ARR, Revenue - understanding every driver, trend and anomaly behind the numbers.
• Build and maintain sophisticated tracking for key SaaS metrics including GRR (Gross Revenue Retention), NRR (Net Revenue Retention), and churn across segments, cohorts, and product lines.
• Develop and continuously refine frameworks to measure Customer Lifetime Value (LTV) and Customer Acquisition Cost (CAC), providing clear visibility into unit economics and payback periods.
• Create cohort analyses, waterfall reports, and retention curves that tell the story of customer behavior and inform pricing and packaging decisions.
• Partner with Revenue Operations to ensure data integrity and build the single source of truth for all revenue metrics.

Sales & Marketing Partnership

Business Planning & Forecasting

Investment Optimization & Business Case Analysis

Executive Communication & Reporting

Who You Are

The Foundation

The Differentiators

The X-Factor

The best Sales and Marketing Finance partners we've worked with share a common trait; they're as excited about hitting a bookings target as the sales team is. They geek out on understanding CAC payback by channel, debate pricing strategy with product leaders, and can explain why NRR matters more than new ARR in a retention-first growth model. If that sounds like you, we want to talk.

Why ESO ?

Impact

You'll be a key architect of a new Finance Business Partner model at ESO, with the opportunity to shape how finance partners with our revenue organization for years to come. Your insights will directly influence how we acquire customers, where we invest and how we scale.

Growth

This role offers direct exposure to executive leadership, Board dynamics, and investor relations- providing a clear path to VP and C-Suite roles. You'll gain deep expertise in SaaS metrics and go-to-market strategy that's highly valued across the industry.

Culture

We're building a finance team that values curiosity, collaboration, and continuous improvement. You'll work alongside smart, driven colleagues who genuinely enjoy solving hard problems together. We're an AI-first team that embraces new technology and forward-thinking approaches - expect to experiment with cutting-edge tools and help shape the future of finance operations.

Benefits & Perks

ESO offers a comprehensive suite of benefits to promote health and financial security for our employees and their families. For full-time employment you this includes :

About ESO

ESO is a fast-paced, growing data, technology, and research company passionate about improving community health and safety through the power of data. We pioneer innovative, user-friendly software to meet the changing needs of today's EMS agencies, fire departments, and hospitals. We're small enough to be nimble and fun, but big enough to be a great place to work. We serve thousands of customers out of our offices across the US, Canada and Northern Ireland.

Are you ready to Make a Difference? At ESO, we believe in bringing your true self to work every single day. If you don't match all the qualifications on the job description, we encourage you to apply anyway! We are looking for passionate, innovative, and authentic people to help drive our mission.

All offers are contingent upon a successful background check.

ESO is committed to creating a diverse and inclusive work environment and is proud to be an equal opportunity and affirmative action employer. We invite you to consider opportunities at ESO regardless of your gender; gender identity; gender reassignment; age; religion; race; national origin; political affiliation; sexual orientation; disability; veteran status; or other non-merit factor.

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