Director of CRM Training and Change Management

Director of CRM Training And Change Management For Undergraduate Education

The Office of Undergraduate Education (OUE), in collaboration with the Office of Institutional Success and Decision Support (OISDS), seeks a Director of CRM Training and Change Management for Undergraduate Education. This role reports to the Dean of Undergraduate Education with an indirect reporting relationship to the Assistant Vice President for Institutional Success Technology in OISDS. This position will lead the execution of a training and change management strategy and capacity-building initiatives for faculty and staff that support the university's undergraduate enrollment and retention strategic priorities using UTD's CRM technology solution. This staff member will lead onboarding new employees who will be responsible for working in Salesforce Education Cloud and Marketing Cloud platforms, guiding the use of Blackthorn Event Management and SMS, identifying innovative ways to transform existing business processes leveraging the CRM technology, and promoting adoption of the platform by campus stakeholders engaged in activities for undergraduate students. This staff member will also work closely with the CRM Technology Team to recommend, design and deploy platform changes and new functionality as identified by campus users.