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Head of Social & Community Marketing.Games Jobs Direct • Washington DC, US
Head of Social & Community Marketing.

Head of Social & Community Marketing.

Games Jobs Direct • Washington DC, US
30+ days ago
Job type
  • Full-time
  • Permanent
Job description

Job Description: Head of Social & Community Marketing

Company: PTW America
Location: Remote

About Us:
We are building a vibrant and engaging social app designed specifically for teen gamers. As part of PTW America, we aim to provide a safe, moderated environment where users can connect, play games, and chat. The platform focuses on reducing toxicity in gaming by incorporating positive reinforcement, effective moderation, and robust safety features.

Role Overview:
We are seeking a dynamic and passionate Head of Social & Community Marketing to oversee our social media, influencer, and community strategy and execution. This individual will work closely with our support and product teams to build and nurture our community, ensuring a safe, fun, and engaging experience for all users.

Key Responsibilities:

  • Develop and Execute Social Marketing Strategy:
  • Create and implement a comprehensive social media strategy across platforms including Instagram, TikTok, YouTube, and Twitch.
  • Manage influencer partnerships to enhance brand visibility and engagement.
  • Community Roadmap Development:
  • Collaborate with the product and marketing teams to develop and refine the community roadmap, aligning it with overall company goals.
  • Social Media Management:
  • Oversee the day-to-day management of social media channels, ensuring consistent, engaging, and on-brand content.
  • Develop a content calendar that includes posts, stories, videos, and live streams to drive engagement and growth.
  • Influencer Collaboration:
  • Identify, recruit, and manage relationships with gaming influencers and content creators.
  • Coordinate influencer campaigns, track performance, and optimize for better reach and engagement.
  • Community Engagement:
  • Engage with the community through social media, forums, and in-app interactions to foster a welcoming and supportive environment.
  • Organize and manage community events, contests, and activities to boost engagement and user retention.
  • Content Creation:
  • Develop engaging content, including posts, newsletters, and updates, to keep the community informed and excited about new features and events.
  • Analytics and Reporting:
  • Monitor social media and community metrics to measure engagement, identify trends, and adjust strategies as needed.
  • Provide regular reports on social media performance and community engagement.
  • Moderation Oversight:
  • Ensure community guidelines are followed, promote positive behavior, and manage moderation efforts to maintain a safe environment.
  • Feedback Loop:
  • Gather and relay community feedback to the product team to inform feature development and improvements.


Requirements

Qualifications:
  • Experience: 5-7 years of experience in social media management, influencer marketing, and community management, preferably within the gaming industry.
  • Skills: Strong communication and interpersonal skills, with the ability to engage and inspire a diverse community.
  • Tools: Proficiency with social media management tools and platforms Hootsuite, Sprout Social).
  • Passion: Deep understanding of gaming culture and a passion for creating positive, inclusive online communities.
  • Adaptability: Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Team Player: Collaborative mindset with the ability to work effectively with cross-functional teams.

Benefits

Competitive Salary

Medical, Dental, Vision, 401k

Dynamic and entrepreneurial culture

Video games focused environment

The opportunity to work with video games pioneers creating cutting edge interactive entertainment

Who we are

PTW is a boutique games services company that provides custom solutions worldwide. We believe in accelerating innovation across the globe. We started more than 25 years ago and since then, have grown exponentially year-on-year to who we are today. Our history is in gaming, and we are still gamers at heart. In our time within the games industry, we have worked on over 1,500 titles across all genres and all platforms.

We have grown rapidly over the past few years and now have 16 sites spanning the globe. The PTW umbrella of companies includes SIDE, 1518, OR Esports, and Entalize. SIDE works at the cutting edge of interactive media as a provider of audio services for the global entertainment market. 1518 is known industry wide for world-class art and is also our in-house game and product development studio.

Basically, anywhere in the world, any platform, any genre, we can help come up with a custom solution to make games run better, get to market faster, and enhance the lives of more players.

In summary, we connect and bring fun to the world.

Welcome to PTW, Family of Brands

Why Join Us?

Innovative Environment: Be part of a cutting-edge project aimed at revolutionizing the gaming social space for teens.

Growth Opportunities: Grow with us as we launch and expand our platform.

Supportive Culture: Join a team that values collaboration, creativity, and user-centric design.
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Head of Social & Community Marketing. • Washington DC, US

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