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REGIONAL SALES DIRECTOR

REGIONAL SALES DIRECTOR

HighGroundMurrieta, California, United States, 92563
24 days ago
Job type
  • Full-time
  • Quick Apply
Job description

Regional Sales Director (RSD)

Location : Remote with travel across regional brand sites

Reports To : VP Channel Business Development

Brands Supported : Multiple HighGround portfolio brands

Website : www.highgroundnow.com

Position Summary

The Regional Sales Director (RSD) is responsible for driving multi-brand growth across a defined regional portfolio within HighGround. This role leads business development strategy, sales enablement, and performance coaching for Business Development Representatives (BDRs) and brand-specific marketing teams. The RSD ensures successful channel partner engagement and builds scalable sales frameworks tailored to HighGround’s unique brand mix, referral-based model, and market dynamics.

This position blends strategic leadership with hands-on execution to improve sales performance, strengthen channel partner networks (plumbers, HVAC, property managers, etc.), and support brand expansion initiatives across geographic territories.

Key Responsibilities

Channel Partner Development

  • Oversee lead generation, sales, onboarding, and relationship management of key referral sources (e.g., plumbers, HVAC, property managers).
  • Standardize and elevate channel messaging, pitch materials, and partner-facing collateral.
  • Manage incentive programs, referral fees, and partner engagement events across brands.

Sales Team Leadership & Coaching

  • Directly manage and mentor multiple brand BDRs and local business development teams.
  • Deliver sales enablement training, objection-handling strategies, and HighGround value proposition coaching.
  • Conduct performance reviews and one-on-one coaching to optimize sales activity and conversion rates.

    • Performance Management

  • Track and manage sales KPIs (Lead generation, conversion rate, average job revenue, CAC).
  • Leverage CRM systems to enforce consistency in reporting, tracking, and daily sales activities.
  • Identify variances in performance early and lead root-cause corrective actions.

    • Marketing Collaboration

  • Partner with centralized marketing to roll out campaigns across brands and territories.
  • Collaborate on promotional material development, digital marketing strategy, and local brand activations.

    • Cross-Brand Integration

  • Aggregate and share best practices across the HighGround network.
  • Support new brand onboarding and de novo market entries by training and integrating BDR practices.
  • Facilitate inter-brand communication and alignment with shared services and corporate goals.

    • Strategic Planning & Execution

  • Develop and implement regional growth strategies aligned with HighGround’s broader organizational goals.
  • Establish and monitor OKRs (Objectives and Key Results) for brand-specific BDR teams and referral channels.
  • Drive expansion into new territories, market segments, and brand acquisitions.

    • Qualifications

  • Bachelor’s degree in Business, Marketing, or related field (MBA preferred).
  • 8–12 years in sales, channel development, or business development, with 3+ years in multi-location leadership roles.
  • Proven track record in high-growth, field-driven sales environments—preferably in residential services, restoration, or franchising sectors.
  • Experience working with referral-based sales channels is highly preferred.

    • Core Competencies

  • Team leadership and mentorship across multiple entities
  • Strategic and analytical thinking with hands-on problem solving
  • Exceptional communication and interpersonal skills
  • Deep understanding of CRM and data-driven decision-making
  • Comfort with ambiguity, change management, and growth-stage operations

    • Work Environment & Travel

  • Role requires travel (up to 30%) across regional offices and field locations.
  • Must be comfortable with remote work and managing distributed teams.
  • Occasional work outside standard business hours to meet with partners or BDRs in the field.

    • Compensation & Benefits

  • Competitive base salary plus performance-based bonus
  • Full benefits : medical, dental, vision, life, disability
  • 401(k) with company match
  • Travel and business expenses covered

    • #INDHG

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    Regional Sales Director • Murrieta, California, United States, 92563

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