Talent.com
Director Of Marketing
Director Of MarketingThe Reynolds Team at Compass • Vero Beach, FL, US
Director Of Marketing

Director Of Marketing

The Reynolds Team at Compass • Vero Beach, FL, US
1 day ago
Job type
  • Full-time
Job description

Job Description

Job Description

The Marketing Director (local, in-office position) is a strategic and results-oriented leader responsible for overseeing all marketing and lead generation initiatives for The Reynolds Team. This person will manage and mentor the marketing department—including the Creative Director, Digital Marketing Specialist, and Videographer—while developing and executing comprehensive campaigns that attract, nurture, and convert leads across all platforms.

They will balance creativity with analytics, ensuring that every campaign delivers measurable impact and contributes directly to the company’s growth goals. This role will also lead the company’s recruitment marketing efforts, creating campaigns and systems that attract top real estate agents.

Compensation :

$80,000 - $100,000 yearly

Responsibilities :

Leadership & Management

  • Lead, manage, and develop the marketing team to perform at a high level of collaboration, accountability, and creativity.
  • Provide coaching, performance reviews, and professional development opportunities for department members.
  • Ensure all marketing activities align with the company's core values and business objectives.
  • Partner closely with the Sales Manager and Inside Sales Manager to align marketing and lead generation goals with sales pipeline needs.

Lead Generation & Funnel Optimization

  • Own and oversee the company’s entire lead generation strategy—digital, social, video, print, and community-based channels.
  • Create, implement, and monitor campaigns that attract new leads and re-engage past or inactive ones.
  • Evaluate and refine lead sources regularly to ensure strong ROI and scalability.
  • Track key metrics such as cost per lead, cost per appointment, and conversion rates from campaign to closing.
  • Oversee recruitment lead generation by developing and managing campaigns that attract and nurture potential agents.

    • Strategy & Campaign Development

  • Develop and execute data-driven, multi-channel marketing campaigns that support brand awareness, lead generation, community engagement, and talent attraction.
  • Manage the annual marketing calendar and budget to ensure consistent activity and optimized spend.
  • Identify and capitalize on new marketing opportunities and emerging platforms to maintain a competitive edge.
  • Ensure campaigns are cohesive across all media and resonate with both local and relocation audiences.
  • Collaborate with leadership and operations to design recruitment campaigns highlighting team culture, growth opportunities, and success stories.

    • Analytics & Performance

  • Track and report marketing KPIs weekly and monthly, including lead flow, conversion, and campaign ROI.
  • Analyze performance trends and make data-informed recommendations for improvement.
  • Use insights to drive smarter targeting, messaging, and budget allocation decisions.
  • Track and report performance of recruitment campaigns, including applicant flow, cost per applicant, and quality-of-hire metrics.
  • Track and report performance of recruitment campaigns, including applicant flow, cost per applicant, and quality-of-hire metrics.

    • Creative & Digital Oversight

  • Provide leadership to the Videographer, Creative Director, and Digital Marketing Specialist to maintain consistent, high-quality content production.
  • Ensure all creative assets align with brand standards and effectively communicate The Reynolds Team’s value proposition.
  • Oversee website content, paid ads, SEO, social media, video, and email marketing.

    • Qualifications :

  • 5+ years in marketing leadership with proven success managing lead generation and digital marketing performance.
  • Strong understanding of real estate marketing funnels, paid lead platforms, and CRM-based nurturing systems.
  • Analytical mindset with experience using tools such as Google Analytics, Meta Ads Manager, and YouTube Studio.
  • Excellent leadership and communication skills with the ability to collaborate across departments.
  • Creative thinker who can balance strategic vision with flawless execution.

    • About Company

    The Reynolds Team has partnered with Compass, which is the #1 Independent Real Estate Brokerage in sales volume nationwide. Our team is tech-forward, supporting our agents and staff to serve clients! Proudly serving home buyers and sellers in Vero Beach, Sebastian, and Hutchinson Island since 2006!

    Our Team can be defined as having SYNERGY — meaning “together with” or “united.” When synergistic parts work together, they accomplish more than they could alone. Our team is designed to allow our sales associates to do what they do best : “work with / service their clients,” and lots of them.

  • 10 paid holidays and paid vacation time.
  • Health and dental benefits are available.
    • Create a job alert for this search

    Director Of Marketing • Vero Beach, FL, US

    Related jobs
    Medical Director, Gastroenterology

    Medical Director, Gastroenterology

    HealthEcareers - Client • Vero Beach, FL, USA
    Full-time
    Cleveland Clinic Florida’s Digestive Disease Institute.Medical Director of Gastroenterology.Cleveland Clinic Indian River Hospital. This is an exciting opportunity for a board-certified gastroentero...Show more
    Last updated: 30+ days ago • Promoted
    Consumer Marketing Consultant

    Consumer Marketing Consultant

    Percepta • Melbourne, FL, US
    Full-time
    Consumer Marketing Consultant At Percepta, we bring first-class service across each market we support.As a Consumer Marketing Consultant in Melbourne, Florida, you’ll be a part of creating and deli...Show more
    Last updated: 21 days ago • Promoted
    Home Health Marketing Liaison

    Home Health Marketing Liaison

    AccordCare • Vero Beach, FL, United States
    Full-time
    Sales Representative - Home Health Services.At Activa, we put our employees first-ensuring they have a healthy.Our team members become part of our family, and through exceptional.The Sales Represen...Show more
    Last updated: 30+ days ago • Promoted
    Director of Nursing $3,000 Sign-On Bonus

    Director of Nursing $3,000 Sign-On Bonus

    AccordCare • Stuart, FL, United States
    Full-time
    Annual Salary : $90,000 - $95,000.Nightingale Private Care is seeking an experienced Director of Nursing.Lucie and Indian River Counties. RN) is responsible for the coordination, supervision, deliver...Show more
    Last updated: 30+ days ago • Promoted
    Coastal Florida Hematology / Medical Oncology

    Coastal Florida Hematology / Medical Oncology

    National Health Partners • Vero Beach, FL, US
    Full-time
    Join a Leading Cancer Care Team in Beautiful Coastal Florida!.Medical Director & Staff Hematology-Oncology Positions.Vero Beach & Stuart, Florida. Are you ready to elevate your career while ...Show more
    Last updated: 13 days ago • Promoted
    Part-Time Lifestyle Director

    Part-Time Lifestyle Director

    Campbell Property Management • Vero Beach, FL, US
    Part-time
    The Lifestyle Director is responsible for planning, coordinating, and overseeing.This role ensures all activities are engaging, organized, and compliant with community rules, while managing budgets...Show more
    Last updated: 9 days ago • Promoted
    Internal Medicine Director

    Internal Medicine Director

    Genesis HealthCare Consultants • Melbourne, Florida, US
    Full-time
    Internal Medicine Director physician job in Florida : .We are seeking a highly qualified Internal Medicine or Family Medicine physician to join our team as the Chief of Adult Medicine.In this leader...Show more
    Last updated: 30+ days ago • Promoted
    National Sales Leader, Government Advisory Services (State, Local, Education)

    National Sales Leader, Government Advisory Services (State, Local, Education)

    EisnerAmper • Stuart, FL, United States
    Full-time
    At EisnerAmper, we look for individuals who welcome new ideas, encourage innovation, and are eager to make an impact.Whether you're starting out in your career or taking your next step as a seasone...Show more
    Last updated: 30+ days ago • Promoted
    Cleveland Clinic Florida Cancer Institute – Medical Director, Scully Welsh Cancer Center – Vero Beach, FL!

    Cleveland Clinic Florida Cancer Institute – Medical Director, Scully Welsh Cancer Center – Vero Beach, FL!

    Cleveland Clinic • Vero Beach, US
    Full-time
    Cleveland Clinic Florida Cancer Institute – Medical Director, Scully Welsh Cancer Center – Vero Beach, FL!.Cleveland Clinic Florida is seeking a Board Certified or Board Eligible .Hematologist / Onco...Show more
    Last updated: 30+ days ago • Promoted
    Customs and Border Protection Officer - Experienced (GS9)

    Customs and Border Protection Officer - Experienced (GS9)

    U.S. Customs and Border Protection • Fellsmere, FL, US
    Full-time
    Customs and Border Protection (CBP) offers those interested in a career in law enforcement an exceptional opportunity to work with an elite team of highly trained professionals whose camaraderie, p...Show more
    Last updated: 6 hours ago • Promoted • New!
    Director of Strategic Partnerships

    Director of Strategic Partnerships

    ZINGAS Blinds Shutters Shades • Vero Beach, FL, US
    Full-time
    We are seeking a Director of Strategic Partnerships, a dynamic, results-driven professional to join our team.This is an exceptional opportunity for a motivated self-starter with a proven track reco...Show more
    Last updated: 25 days ago • Promoted
    Director of MSP Operations & Growth

    Director of MSP Operations & Growth

    NATIONAL STAFFING ASSOCIATES, LLC • Stuart, FL, US
    Full-time
    Role Summary : We are seeking a seasoned, ambitious, and highly skilled Director of Managed Service Provider (MSP) Operations & Growth to lead and scale our IT division. This executive role blends st...Show more
    Last updated: 9 days ago • Promoted
    Marketing Manager

    Marketing Manager

    PRC | Property Renovations & Construction • Melbourne, FL, US
    Full-time
    Marketing Manager — Build & Lead PRC’s Brand and Growth.Melbourne, FL | Full-Time | On-Site.Base + Performance Bonuses + Benefits). Property Renovations & Construction (PRC).We&r...Show more
    Last updated: 5 days ago • Promoted
    Medical Director

    Medical Director

    National Veterinary Associates • VERO BEACH SOUTH, Florida, United States
    Permanent
    Vero Beach Veterinary Hospital.Medical Director to join our AAHA-accredited team!.We can offer up to $50K in bonuses comprised of sign-on, retention, and relocation assistance if applicable, and op...Show more
    Last updated: 30+ days ago • Promoted
    Medical Director, Gastroenterology

    Medical Director, Gastroenterology

    Cleveland Clinic • Vero Beach, US
    Full-time
    Cleveland Clinic Florida’s Digestive Disease Institute.Medical Director of Gastroenterology.Cleveland Clinic Indian River Hospital. This is an exciting opportunity for a board-certified gastroentero...Show more
    Last updated: 30+ days ago • Promoted
    Athletic Director

    Athletic Director

    Parkhurst Academy • Melbourne, FL, US
    Full-time
    Athletic Director Parkhurst Academy.Do you have a passion for athletics and a heart for guiding students both on and off the field? Are you looking for an opportunity to lead sports programs in a C...Show more
    Last updated: 30+ days ago • Promoted
    VP / SVP of Aircraft Origination & Marketing - Americas

    VP / SVP of Aircraft Origination & Marketing - Americas

    TrueAero • Sebastian, FL, US
    Full-time
    Company Overview : TrueAero is a global aviation solutions provider specializing in aircraft and engine leasing, asset management, material solutions, and technical services, with a focus on mid-to ...Show more
    Last updated: 8 days ago • Promoted
    Executive Director

    Executive Director

    Sagora Senior Living Inc. • Vero Beach, FL, US
    Full-time
    At Sagora Senior Living, the Executive Director serves as the community leader and is responsible for the financial, human resource and operations management of the community.The objective of the E...Show more
    Last updated: 30+ days ago • Promoted