Talent.com
Director of Account-Based Marketing
Director of Account-Based MarketingVirtualVocations • Lubbock, Texas, United States
Director of Account-Based Marketing

Director of Account-Based Marketing

VirtualVocations • Lubbock, Texas, United States
30+ days ago
Job type
  • Full-time
Job description

A company is looking for a Director of Account-Based Marketing & Retention.

Key Responsibilities

Design and execute targeted marketing strategies for employer-sponsored insurance programs

Develop and implement multi-channel ABM campaigns to drive engagement and retention

Monitor campaign effectiveness and optimize strategies based on data insights

Required Qualifications, Training, and Education

Bachelor's degree in Marketing, Communications, Business, or related field (MBA preferred)

10+ years of B2B marketing experience, with at least 5 years in account-based marketing leadership

Strong background in health insurance, benefits, healthcare, or SaaS / TPA environments preferred

Experience managing white-label or co-branded marketing programs

Proficiency with ABM platforms and CRM / marketing automation tools

Create a job alert for this search

Director Of Marketing • Lubbock, Texas, United States

Related jobs
Director of Marketing Communications

Director of Marketing Communications

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director, Marketing & Corporate Communications.Key Responsibilities Develop and implement internal and external communication strategies to ensure a cohesive brand narr...Show more
Last updated: 30+ days ago • Promoted
Account Executive, Influencer Marketing

Account Executive, Influencer Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for an Account Executive, Influencer Marketing.Key Responsibilities Manage day-to-day client communications for influencer campaigns Track KPIs in real time and oversee infl...Show more
Last updated: 1 day ago • Promoted
Director of B2B Marketing

Director of B2B Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director of B2B Marketing to lead marketing for its campground-facing software business.Key Responsibilities Develop and execute full-funnel marketing campaigns to attr...Show more
Last updated: 30+ days ago • Promoted
Director of Consumer Marketing

Director of Consumer Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director, Consumer Marketing.Key Responsibilities Own the full E-commerce marketing funnel from acquisition to conversion to repeat purchase Collaborate with key teams...Show more
Last updated: 18 hours ago • Promoted • New!
Marketing Director

Marketing Director

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Marketing Director who will shape and elevate their global brand while leading a marketing team. Key Responsibilities : Builds, develops, and mentors the marketing team ...Show more
Last updated: 30+ days ago • Promoted
Senior Director of Marketing

Senior Director of Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
Director, Parasiticides & Vaccines Marketing for its US Petcare division.Key Responsibilities Oversees business and marketing planning for parasiticides & vaccines, leading the three-year operati...Show more
Last updated: 30+ days ago • Promoted
Associate Account Director

Associate Account Director

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for an Associate Account Director to join their team.Key Responsibilities : Build relationships with customers within the assigned book of business Prospect for new business ...Show more
Last updated: 3 days ago • Promoted
Account Director

Account Director

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for an Account Director to manage and expand energy and utility accounts while driving new sales opportunities. Key Responsibilities Build and maintain strong relationships wi...Show more
Last updated: 30+ days ago • Promoted
Global Alliance Marketing Director

Global Alliance Marketing Director

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director of Global Alliance Marketing.Key Responsibilities Develop and execute marketing strategies to enhance global partnerships Collaborate with cross-functional te...Show more
Last updated: 4 days ago • Promoted
Director of Growth Marketing

Director of Growth Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director of Growth and Marketing to drive growth across its ecosystem and standalone enterprises. Key Responsibilities Lead marketing initiatives targeting ultra-high-ne...Show more
Last updated: 30+ days ago • Promoted
Corporate Marketing Director

Corporate Marketing Director

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director, Corporate Marketing to lead brand content creation and activation across multiple channels. Key Responsibilities Lead the planning and production of high-quali...Show more
Last updated: 4 days ago • Promoted
Director of Marketing Operations

Director of Marketing Operations

Parkhill • Lubbock, TX, United States
Full-time
Director of Marketing Operations.The Director of Marketing Operations serves as the VP of Marketing's primary partner, leading Parkhill's "Marketing Activation Engine" to ensure efficiency, consist...Show more
Last updated: 10 days ago • Promoted
Director of Product Marketing

Director of Product Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director of Product Marketing.Key Responsibilities Lead product marketing strategy across the full product lifecycle, including market research, positioning, launch, an...Show more
Last updated: 30+ days ago • Promoted
Director of Marketing and Communications

Director of Marketing and Communications

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director of Marketing and Communications.Key Responsibilities Drive brand awareness and engagement through the development and execution of marketing plans Lead integr...Show more
Last updated: 30+ days ago • Promoted
Field Marketing Associate Manager

Field Marketing Associate Manager

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for an Associate Manager Field Marketing Services to oversee hotel-level marketing strategies and initiatives. Key Responsibilities Execute digital marketing strategies to dri...Show more
Last updated: 17 hours ago • Promoted • New!
Director of Enterprise Marketing

Director of Enterprise Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director, Enterprise Marketing (Remote).Key Responsibilities Lead and inspire a team of B2B marketers to achieve ambitious goals Drive a comprehensive marketing strate...Show more
Last updated: 30+ days ago • Promoted
Director of Partner Marketing

Director of Partner Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Director of Partner Marketing.Key Responsibilities Develop and lead a multi-channel lead generation strategy focused on demo bookings and pipeline acceleration Execute...Show more
Last updated: 30+ days ago • Promoted
Group Director of Product Marketing

Group Director of Product Marketing

VirtualVocations • Lubbock, Texas, United States
Full-time
A company is looking for a Group Director, Product Marketing to lead and scale global product marketing efforts.Key Responsibilities Lead and develop regional Product Marketing teams while owning...Show more
Last updated: 3 days ago • Promoted