Digital Marketing Specialist

Digital Marketing Specialist

We are seeking a results-driven Digital Marketing Specialist to plan, execute, and optimize digital campaigns that increase brand awareness, drive qualified traffic, and generate leads. The ideal candidate combines creativity with strong analytical skills and has hands-on experience managing campaigns across multiple digital channels. Key Responsibilities :

• Develop, implement, and manage digital marketing campaigns across paid search, display, social media, email, and web.
• Create and optimize content for digital ads, landing pages, and social posts to support lead generation and brand objectives.
• Monitor and analyze campaign performance metrics, providing actionable insights and recommendations for improvement.
• Manage SEO and SEM initiatives to increase organic visibility and search rankings.
• Collaborate with content, design, and sales teams to align marketing efforts with business goals.
• Oversee website updates, ensuring optimized user experience and accurate tracking implementation.
• Stay current with digital marketing trends, tools, and best practices to continuously enhance campaign performance.

Requirements :

Preferred Skills :