Marketing Director

Marketing Director

About the Company

Innovative pool betting operator

Industry

Entertainment

Type

Privately Held

Founded

2012

Employees

11-50

About the Role

Join a dynamic team as the Marketing Director and play a crucial role in driving user growth and developing a strong brand presence in the US market. In this leadership position, you will create and implement a comprehensive marketing strategy aimed at maximizing user acquisition and retention while aligning with our business objectives. Your expertise will help identify and assess new growth opportunities, ensuring our brand remains at the forefront of the competition.

As the Marketing Director, you will collaborate closely with the executive team, conduct thorough market research, build lasting industry relationships, and work with the business development team to ensure marketing efforts effectively support our initiatives. We are looking for a candidate with a successful track record in a leadership role within the Daily Fantasy Sports (DFS) or sports betting industry, especially in driving user acquisition and revenue growth.

This role requires a strategic thinker who is data-driven, possesses excellent communication skills, and can work independently. You should have experience managing social media and digital marketing channels, with a hands-on approach to building the marketing function. Additionally, you’ll need to be flexible around the sporting schedule, including evenings and weekends, to lead and coordinate design and operations teams for day-to-day marketing activities. Your potential travel will be less than 10%.

Functions

• Marketing