Marketing Operations Manager

Who Are We?

Postman is the world's leading collaboration platform for API development. Postman's features simplify each step of building an API & streamline collaboration to help create better APIs—faster. More than35 million developers& 500,000 organizations worldwide use Postman today. After receivingSeries Dfunding in 2021 & releasing our biggest & bestversion ever of Postmanin September 2022, we continue to strive humbly towards our mission of 100 million connected developers & serving companies as they seek to innovate in an API-first world.

P.S : We highly recommend readingThe "API-First World" graphic novelto understand the bigger picture & our vision at Postman.

The Opportunity :

Postman is seeking a talented Marketing Operations Manager to join our growing team. In this role, you will be pivotal in ensuring the seamless execution of our marketing strategy by managing and optimizing our marketing technology stack and supporting key operational initiatives. You’ll collaborate with cross-functional teams to ensure scalable and measurable marketing programs that contribute to our company goals.

Responsibilities :

• Oversee daily operations and optimization of platforms like Marketo, troubleshooting and recommending system enhancements for improved performance.
• Field support from GTM teams to triage, scope, implement irregularities in data or process outcomes and escalate platform issues to our Senior Marketing Operations Manager.
• Collaborate with GTM teams to implement lead nurturing, lead scoring, and lifecycle management, ensuring database health and alignment between marketing and sales.
• Support Campaign Operations with end-to-end campaign setup, including list uploads, segmentation, asset management, quality control, and performance reporting.
• Develop and maintain training materials and documentation for GTM teams, providing best practices and ongoing support on tools and processes.
• Maintain data integrity and lead data hygiene efforts. Build and manage regular reports to track marketing performance and inform decision-making.

Required Qualifications :

Bonus Qualifications :

Our Values :

At Postman, we create with the same curiosity that we see in our users. Wevaluetransparency & honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.

What Else?

This is an on-site role based anywhere on the West Coast & the reasonably estimated salary for this role ranges from$85,000-$100,000 & a competitive equity package. Postman has an informal and fun working team environment. We believe in a hybrid workplace that improves our shared knowledge, creates space for innovation, enhances team collaboration, and further strengthens our core values and culture. We offer a competitive salary and equity package, medical, dental, vision, and cool perks, and our offices include complimentary stocked drinks, snacks, and ergonomic workspaces to keep you comfortable and healthy. Our employees enjoy unlimited PTO because we believe everyone should take the time off needed to refresh, relax, and reflect. Our wellness program offers fitness-related reimbursements, a meal stipend, home office set-up reimbursement, internet reimbursement, book reimbursements for professional development, and a training platform for continued learning and education for personal growth. Also, our donation-matching program can support causes you care about. We’re creating a long-term company, and we want you to be part of it. Join us and become a Postmanaut.

Equal Opportunity :

Postman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes / CVs through this website or directly to managers. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.

Postman will consider for employment qualified applicants with arrest and conviction records where directed under applicable law, such as pursuant to the San Francisco Fair Chance Ordinance.

LI-Remote

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In this role, you will be pivotal in ensuring the seamless execution of our marketing strategy by managing and optimizing our marketing technology stack and supporting key operational initiatives. You’ll collaborate with cross-functional teams to ensure scalable and measurable marketing programs that contribute to our company goals.\nResponsibilities : \n\nOversee daily operations and optimization of platforms like Marketo, troubleshooting and recommending system enhancements for improved performance.\nField support from GTM teams to triage, scope, implement irregularities in data or process outcomes and escalate platform issues to our Senior Marketing Operations Manager. \nCollaborate with GTM teams to implement lead nurturing, lead scoring, and lifecycle management, ensuring database health and alignment between marketing and sales.\nSupport Campaign Operations with end-to-end campaign setup, including list uploads, segmentation, asset management, quality control, and performance reporting.\nDevelop and maintain training materials and documentation for GTM teams, providing best practices and ongoing support on tools and processes.\nMaintain data integrity and lead data hygiene efforts. Build and manage regular reports to track marketing performance and inform decision-making.\n\nRequired Qualifications : \n\n3-4 years of experience in marketing operations, with demonstrated expertise managing and optimizing marketing technology platforms.\nMarketo Professional Certification is preferred.\nStrong working knowledge of CRM systems (e.g., Salesforce), data management, and marketing analytics tools.\nProven project management skills, with the ability to handle multiple projects simultaneously, meet deadlines, and maintain high attention to detail.\nExcellent verbal and written communication skills, with the ability to translate technical concepts to both technical and non-technical audiences.\nA collaborative and team-oriented mindset, with the ability to influence and work across various departments, including sales, marketing, and product.\nA self-starter with the ability to work independently in a fast-paced environment.\n\nBonus Qualifications : \n\nExperience with advanced marketing attribution tools.\nPrevious experience working in a high-growth or SaaS environment.\n\nOur Values : \n\n\nAt Postman, we create with the same curiosity that we see in our users. We value transparency & honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.\nWhat Else?\nThis is an on-site role based anywhere on the West Coast & the reasonably estimated salary for this role ranges from $85,000-$100,000 & a competitive equity package. Postman has an informal and fun working team environment. We believe in a hybrid workplace that improves our shared knowledge, creates space for innovation, enhances team collaboration, and further strengthens our core values and culture. We offer a competitive salary and equity package, medical, dental, vision, and cool perks, and our offices include complimentary stocked drinks, snacks, and ergonomic workspaces to keep you comfortable and healthy. Our employees enjoy unlimited PTO because we believe everyone should take the time off needed to refresh, relax, and reflect. Our wellness program offers fitness-related reimbursements, a meal stipend, home office set-up reimbursement, internet reimbursement, book reimbursements for professional development, and a training platform for continued learning and education for personal growth. Also, our donation-matching program can support causes you care about. We’re creating a long-term company, and we want you to be part of it. Join us and become a Postmanaut.\nEqual Opportunity : \nPostman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes / CVs through this website or directly to managers. Postman does not accept unsolicited headhunter and agency resumes. 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