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Creator Campaign Manager
Creator Campaign ManagerImpact.com • New York, NY, US
Creator Campaign Manager

Creator Campaign Manager

Impact.com • New York, NY, US
2 days ago
Job type
  • Full-time
Job description

Job Description

Job Description

About impact.com

impact.com is the world's leading commerce partnership marketing platform, transforming the way businesses grow by enabling them to discover, manage, and scale partnerships across the entire customer journey. From affiliates and influencers to content publishers, brand ambassadors, and customer advocates, impact.com empowers brands to drive trusted, performance-based growth through authentic relationships. Its award-winning products—Performance (affiliate), Creator (influencer), and Advocate (customer referral)—unify every type of partner into one integrated platform. As consumers increasingly rely on recommendations from people and communities they trust, impact.com helps brands show up where it matters most. Today, over 5,000 global brands, including Walmart, Uber, Shopify, Lenovo, L'Oréal, and Fanatics, rely on impact.com to power more than 225,000 partnerships that deliver measurable business results.

Your Role at impact.com : Creator Campaign Manager

This individual will work with our clients and assist with performance creator program and campaign management, including creator recruitment, engagement, and growth strategies, ensuring expectations are exceeded.

What You'll Do :

  • Develop and implement performance creator strategies for Creator clients to attract creators who are aligned with brand goals
  • Identify and target creators to join a brand's campaign / program by leading a 360°ree; Creator recruitment effort with the help of offshore support when needed.
  • Create and execute incentive programs on the Impact Platform, including flat fees, performance-based rewards, exclusive offers, and more.
  • Collaborate closely with domestic and overseas internal teams, including community support, sales, product, marketing, and client success, to align creator community and affiliate strategies with overall business goals.
  • Partner with clients to tailor affiliate community strategies to their unique needs on both a consulting basis and through fully managed campaigns.
  • Manage and support the execution of creator campaigns, from casting through reporting
  • Lead kick-off calls and respond to client emails.
  • Source creators for each client and recommend qualified influencers based on brand requirements.
  • Communicate extensively with creators, including leading negotiations, facilitating product orders, and gathering content drafts.
  • Create creator campaign briefs based on guidelines given by brand as well as FTC guidelines
  • Monitor budgets and program timelines to ensure our revenue goals and client deadlines are met
  • Provide excellent customer service and expertise, ensuring both the clients and creators are happy and impressed with our services through timeliness, accuracy, quality, attention to detail, responsiveness and troubleshooting solutions.
  • Identify upselling opportunities and communicate to senior leadership

What You Bring :

  • At least 2+ years of proven experience in affiliate marketing, influencer / creator marketing, and community management.
  • Experience with proactively pitching strategic concepts and best practices.
  • Strong understanding of Creator & affiliate marketing strategies, tools, and technologies. Demonstrate strong understanding of key creator marketing strategies that drive performance metrics (e.g., ROAS, CPA, LTV, incrementality) and their impact on client goals.
  • Experience with performance creator platforms such as LTK, Mavely, ShopMy, and others.
  • Familiarity with budgeting, casting, negotiating, contracting, overseeing fulfillment, draft approvals, reporting, etc.
  • Exceptional communication skills, both written and verbal, with the ability to engage and motivate a diverse group of Creators & affiliates, and clients.
  • Relationship-driven with the ability to work with a multitude of personalities and work styles
  • Data-driven mindset with the ability to analyze metrics and generate actionable insights in creative new ways. Experience with A / B testing.
  • Lead client conversations on campaign strategy, optimizations, and ROI / ROAS improvement opportunities.
  • Ability to work independently, manage multiple deadlines, and thrive in a fast-paced environment.
  • A passion for and strong knowledge of social media platforms and ability to bring recommendations to meet program goals.
  • Self-starter with a strong drive to not only succeed personally but have the drive to grow and develop client businesses
  • Adaptable to sudden changes in schedules and trends and an ever-changing industry
  • Strong problem-solving skills
  • Ability to work across 5+ strategic client projects at a time
  • Nice To Have :

  • Affiliate & Partnerships Industry Fundamentals Certification by PXA
  • Familiarity with Impact's affiliate platform
  • Paid media planning and management experience
  • Salary Range : $70,000 - $74,000 plus a 20% variable target and eligibility to receive a Restricted Stock Unit (RSU) grant.

  • This is the pay range the Company believes is equitable for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.
  • Benefits and Perks :

    At impact.com, we believe that when you're happy and fulfilled, you do your best work. That's why we've built a benefits package that supports your well-being, growth, and work-life balance.

  • Medical, Dental, and Vision insurance
  • Office-only catered lunch (days vary per office), a healthy snack bar, and great coffee to keep you fueled
  • Flexible spending accounts and 401(k)
  • Flexible Working : Our Responsible PTO policy means you can take the time off you need to rest and recharge. We're committed to a positive work-life balance and provide a flexible environment that allows you to be happy and fulfilled in both your career and your personal life.
  • Health and Wellness : Your well-being is a priority. Our mental health and wellness benefit includes up to 12 fully covered therapy / coaching sessions per year, with additional dependent coverage. We also offer a monthly gym reimbursement policy to support your physical health.
  • A Stake in Our Growth : We offer Restricted Stock Units (RSUs) as part of our total compensation, giving you a stake in the company's growth with a 3-year vesting schedule, pending Board approval.
  • Investing in Your Growth : We're committed to your continuous learning. Take advantage of our free Coursera subscription and our PXA courses.
  • Parental Support : We offer a generous parental leave policy, 26 weeks of fully paid leave for the primary caregiver and 13 weeks fully paid leave for the secondary caregiver.
  • Technology Financial Support : We provide a technology stipend to help you set up your home office and a monthly allowance to cover your internet expenses.
  • impact.com is proud to be an equal-opportunity workplace. All employees and applicants for employment shall be given fair treatment and equal employment opportunity regardless of their race, ethnicity or ancestry, color or caste, religion or belief, age, sex (including gender identity, gender reassignment, sexual orientation, pregnancy / maternity), national origin, weight, neurodivergence, disability, marital and civil partnership status, caregiving status, veteran status, genetic information, political affiliation, or other prohibited non-merit factors

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