Social Media Manager, Wealth Job at Wellington Insurance Group in New York

About Us

Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique return and risk objectives of institutional clients in more than 60 countries, draw on a robust body of proprietary research and a collaborative culture that encourages independent thought and healthy debate. As a private partnership, we believe our ownership structure fosters a long-term view that aligns our perspectives with those of our clients.

About the Role

Wellington is seeking a Social Media Manager to support the strategy and implementation of both paid and organic social media marketing across brand and product initiatives in the Wealth Channel. The ideal candidate will possess a deep understanding of the wealth management industry and have a proven track record of creating and executing successful social media campaigns targeting financial advisors, distribution partners, and related audiences. This role demands a strategic thinker who can leverage social media platforms to enhance our brand presence, engage our target audience, and drive business growth.

This is a unique opportunity to define and execute an ambitious social program. You will build upon our strategic approach, spearheading campaigns and execution across creative development, implementation, and measurement. You will collaborate closely with colleagues, including our in-house creative studio, channel and product marketing managers, data science, legal, compliance, and media teams to drive awareness, consideration, and ultimately client growth for Wellington.

RESPONSIBILITIES

Develop and Implement Social Media Strategy : Create and execute a comprehensive paid and organic social media plan that aligns with business goals, activates financial advisors and drives engagement with content.

Content Creation : Partner with editorial, digital and creative teams to develop high-quality, engaging social content tailored to our target audience, from source materials including articles, landing pages, infographics, videos, and podcasts.

Platform Management : Manage and optimize our presence on key social media platforms, including LinkedIn, Reddit, YouTube, and Meta properties. Moderate incoming queries or messages and escalate as needed.

Analytics and Reporting : Monitor and analyze content performance metrics and social listening dashboard to measure campaign effectiveness and make data-driven recommendations for improvement.

Collaboration : Work closely with the marketing, editorial and business teams to ensure a cohesive and integrated approach to social media marketing. Execute, iterate, and evolve our social strategy based on data and trends.

Stay Current : Keep up-to-date with the latest social media trends, tools, and best practices to ensure our strategies remain innovative and effective.

QUALIFICATIONS

Experience : A minimum of 3-5 years in social media strategy and management, preferably within the financial services or wealth management industry.

Education : Bachelor’s degree in Marketing, Communications, Business, or a related field.

Skills : Strong understanding of social media platforms and their respective audiences. Demonstrated expertise creating and optimizing paid social media campaigns. Excellent written and verbal communication skills . Proficiency in Sprinklr or related social media management tools (i.e, Hootsuite, Meltwater, etc.) Strong analytical skills and the ability to interpret platform data and site traffic (leveraging Adobe Analytics) to drive decision-making.

Not sure you meet 100% of our qualifications? That’s ok. If you believe that you could excel in this role, we encourage you to apply and welcome a chance to review your background. We are dedicated to building and maintaining a diversified workforce and considering a broad array of candidates with a variety of skill, workplace experiences, and backgrounds.

As an equal opportunity employer, Wellington Management ensures that all qualified applicants will receive equal consideration for employment without regard to r ace, color, sex, sexual orientation, gender identity, gender expression, religion, creed, national origin, age, ancestry, disability (physical or mental), medical condition, citizenship, marital status, pregnancy, veteran or military status, genetic information or any other characteristic protected by applicable law . If you are a candidate with a disability, or are assisting a candidate with a disability, and require an accommodation to apply for one of our jobs, please email us at GMWTalentOperations@wellington.com .

At Wellington Management, our approach to compensation is designed to help us attract, inspire and retain the best talent in our industry. We strive to pay employees fairly and competitively across all levels and roles. Our approach to compensation considers all aspects of total compensation; all employees are eligible to receive salary, variable compensation, and benefits. The base salary range for this position is :

USD 65,000 - 150,000

This range takes into account the wide range of factors that are considered when making compensation decisions, including but not limited to skill sets; role; skills and experience; certifications; and education. This range is an estimate, and further details on salary and total compensation aspects will be shared with candidates during the recruitment process.

Base salary is only one component of Wellington’s total compensation approach. Other rewards may include a discretionary Corporate Bonus and / or Incentives, if eligible. In addition, we offer a comprehensive and high value benefit package to meet the unique needs of our employees and their families, and we are committed to fostering a flexible work environment that enables employees to thrive personally and professionally. Examples of our benefits include retirement plan, health and wellbeing, dental, vision, and pharmacy coverage, health savings account, flexible spending accounts and commuter program, employee assistance program, life and disability insurance, adoption assistance, back-up childcare, tuition / CFA reimbursement and paid time off (leave of absence, paid holidays, volunteer, sick and vacation time)

We believe that in person interactions inspire and energize our community and are essential to our culture. In support of this commitment, our employees work from our offices 4 days a week with flexibility to work remotely 1 day a week. We believe that this approach ultimately supports our mission to deliver investment excellence to our clients and their beneficiaries over the long term.

Tracing our history to 1928, Wellington Management is one of the world’s largest independent investment management firms. We serve as a trusted adviser to clients in over 60 countries, visit our website to see our assets under management. Our innovative investment solutions are built on the strength of proprietary, independent research and span nearly all segments of the global capital markets, including equity, fixed income, multi-asset, and alternative strategies. As a private partnership whose sole business is investment management, our long-term views and interests are aligned with those of our clients. We are committed to attracting a talented and diverse workforce, and to fostering an open, collaborative culture of inclusivity because we believe multiple perspectives lead to more informed investment and business decisions. As an Equal Opportunity Employer, we welcome people with diverse life experiences, fresh ideas, and specialized subject-matter expertise. We believe that in person interactions inspire and energize our community and are essential to our culture. In support of this commitment, our employees work from our offices 4 days a week with flexibility to work remotely 1 day a week. We believe that this approach ultimately supports our mission to deliver investment excellence to our clients and their beneficiaries over the long term.

For more information, please visit https : / / www.wellington.com / en / (https : / / www.wellington.com / en / about-us)