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Senior Associate Performance Marketing
Senior Associate Performance MarketingVirtualVocations • Paterson, New Jersey, United States
Senior Associate Performance Marketing

Senior Associate Performance Marketing

VirtualVocations • Paterson, New Jersey, United States
19 hours ago
Job type
  • Full-time
Job description

A company is looking for a Senior Associate, Performance Marketing to drive new customer acquisition through paid search channels.

Key Responsibilities :

Optimize paid search campaigns to maximize return on ad spend (ROAS)

Identify new keyword opportunities and audience segments to diversify search acquisition

Analyze performance data to inform strategies and present actionable insights to stakeholders

Required Qualifications :

3+ years of experience in performance marketing, with at least 2 years focused on paid search / SEM

Proven track record in managing Google Ads and Microsoft Ads campaigns

Strong understanding of the search marketing funnel and relevant metrics

Experience in developing and scaling search campaigns and keyword strategies

Ability to collaborate effectively with cross-functional teams

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Senior Associate Marketing • Paterson, New Jersey, United States

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