Marketing Manager

Marketing Manager

As a Marketing Manager within the North America Brand Marketing Team, you will play a key role in the team responsible for coordinating portfolio-wide positioning activities to position the USA as a destination market along with our U.S. university partners and programs. You will partner with Associate Director of Marketing to maximize the commercial potential of a portfolio of University partner brands and products. This pivotal role involves creating and maintaining differentiated value propositions, developing innovative collateral, and managing new product launches through various channels. Your expertise will contribute to annual marketing plans, innovative collateral, and sales enablement tools, enhancing overall recruitment effectiveness and ensuring partner success.

Collaborating with cross-functional teams, you'll :

• Deliver and execute a range of marketing activities for a defined portfolio of university partner brands in targeted markets with the aim of driving conversions and new student enrolments while working within the North America Brand Marketing team.
• Coordinate the delivery of marketing activities in a complex matrix environment including competitor and customer research, as well as creative and digital briefs.
• Support destination-focused value proposition and portfolio-wide activities within the North America Marketing functions.

About the Role :

About You :

Study Group is a leading international education provider that is dedicated and passionate about helping students around the world, creating a brighter future and reaching their full potential. With university partnerships and a variety of face-to-face, online, and hybrid study programmes, we are able to provide students with the resources and guidance they need to succeed. Our global network of offices and university partnerships ensure that students receive the best educational services available. Additionally, our Insendi platform enables us to deliver innovative, accessible, and intuitive digital learning experiences with the most advanced digital tools available.

Study Group is proud of its high standards in safeguarding and recognizes its importance in enabling the best possible student experience and outcomes. For successful applicants, the following checks will be conducted- Criminal Background Check (country-specific), x2 References, ID and Right to Work checks as well as Education Verification. We are proud to be an equal-opportunity employer and we strive to create a diverse and inclusive workplace. We are committed to providing equal opportunities for all individuals, regardless of race, gender, religion, nationality, or any other factor. We believe that the best person for the job should be selected based on skills and experience alone. Your information will be kept confidential and stored securely. Please see our Privacy Policy.