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Lifecycle Management Specialist

Lifecycle Management Specialist

Super.comSpringfield, MA, US
2 days ago
Job type
  • Full-time
Job description

Lifecycle Management Specialist

This is a high-impact, high-value role within our rapidly growing Lifecycle Management team. The team is responsible for building an LCM program that will soon serve as a core pillar of member success and retention. We aim to achieve this by proactively delivering highly personalized and relevant communications to members at key points in their journey. This role combines strategy, stakeholder engagement, account and relationship management, and project management.

The Super.com Growth team is multidisciplinary, skilled, and genuinely warm and fun. We strive to achieve company goals in ways that support both business strategy and individual and team growth. Data drives everything we do, and every decision is rooted in insight. Our collaborative approach spans data, product, finance, and engineering teams, fostering transparency and open communication across the organization.

What You'll Be Working On :

  • Strategize, develop, and execute comprehensive Email, SMS, and Push Marketing campaigns and automations using Customer.io as the primary platform across all Super.com products
  • Leverage advanced segmentation to identify opportunities that increase transactional volume and sign-ups
  • Create, test, and optimize new templates and audience segments
  • Ideate, research, and build end-to-end customer communication flows to enhance the overall customer experience
  • Analyze and report on lifecycle campaign performance - including deliverability, open rate, CTR, revenue, and sign-ups - and translate insights into actionable improvements
  • Collaborate effectively with cross-functional stakeholders to manage requirements, priorities, and timelines

What We're Looking For :

  • 2+ years hands-on experience managing the setup of SMS, Push notification, and email campaigns
  • Experience with Customer.io or a similar platform
  • Experience designing engaging and effective email templates
  • Data analysis skills
  • At Super.com, we believe in supporting our team so they can thriveboth at work and in life.

    Remote-First Flexibility : Work from anywhere in the world and choose the hours that suit you best. We trust you to get great work done on your terms.

    Time to Recharge : Enjoy unlimited PTO, company-wide recharge days, and annual team offsites.

    Everyday Perks : Weekly UberEats credits and travel discounts on SuperTravel help you enjoy the little things.

    Family-Friendly Benefits : We support growing families with generous parental leave and a flexible return-to-work plan.

    Comprehensive Compensation : Competitive salary, equity options, and top-tier benefits starting on day one.

    Investing in You : Access to wellness budgets, personal development funds, and team-level learning resources.

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