Community Relations Director

Job Description

Job Description

Oak Hill at St. Davids

Vantage Point Retirement Living , the area’s premier senior living development and management company, is currently seeking a caring, motivated, goal-oriented, and resilient individual for the role of Director of Community Relations at our newest community, Oak Hill at St. Davids, located in Radnor Township—ideally positioned near the heart of Wayne’s business district. Site work is underway, with full vertical construction scheduled to begin by the end of the year. Sales efforts will launch this summer from a beautifully appointed on-site sales center. As the first member of the Oak Hill sales team, the Director of Community Relations will play a vital role in driving early interest and securing pre-opening commitments. As construction progresses and demand grows, the community relations team will expand to include at least two additional members to support the sales effort.

The Ideal Candidate :

The ideal candidate is a compassionate, driven, and results-oriented professional who thrives in a fast paced, purpose-driven environment. They are a natural relationship builder with a deep understanding of the emotional and practical journey seniors and their families experience when selecting a community. They are equally comfortable connecting one-on-one with prospects as they are developing outreach strategies, building referral networks, and analyzing market dynamics. This individual must also be highly focused on achieving—and ideally exceeding—their performance goals. At a minimum, the Director of Community Relations is expected to meet the sales and occupancy targets established for them, along with other key performance indicators (KPIs) such as lead follow-up, CRM engagement, event execution, and referral development. We offer a generous bonus structure that rewards performance at every level. Incentives begin with every transaction but significantly increase once established monthly and cumulative goals are met. High performance and goal attainment open the door for even greater earning potential, making this an exceptional opportunity for a driven sales professional who takes pride in their impact.

General day-to-day responsibilities include :

• Proactively engaging with all leads—whether generated through advertising, public relations, professional referrals, or personal outreach—and guiding them through the sales process with empathy, professionalism, and a consultative approach.
• Conducting weekly strategy and advisory meetings with the Executive Director to align on sales goals, community positioning, and resident experience.
• Collaborating with the community relations team and corporate leadership to develop and execute a dynamic quarterly marketing and outreach plan.
• Submitting timely and accurate weekly sales reports and participating in regular sales and strategy meetings with the corporate team.
• Utilizing CRM software to track and manage leads, maintain accurate prospect records, and monitor engagement throughout the sales funnel.
• Performing quarterly competitive market analyses, ranking local competitors, and reporting findings on a standardized competitor tracking form.
• Identifying emerging market trends, competitor positioning, and potential threats, and presenting thoughtful, data-informed recommendations to the Executive Director.
• Building and nurturing professional referral relationships through targeted outreach, consistent follow-up, and a structured cultivation plan.
• Representing Oak Hill at networking events, open houses, and community activities to increase visibility and build brand awareness.
• Assisting in the planning and execution of on-site events that support lead generation, prospect engagement, and community storytelling.
• Supporting the onboarding and mentorship of future community relations team members as the sales team grows.
• Maintaining a strong understanding of all levels of care—independent living, personal care / assisted living, and memory care—to effectively communicate offerings as new sales phases launch.
• Performing other duties as assigned.

To be successful in this role and as part of the Oak Hill team, you will need to :

While we support continued learning and enrichment, and celebrate a culture that encourages learning new skills, there are base level requirements for this position that include but are not limited to :

The Perks of Working with Us

T op Reasons to Work with Us

Who Is Vantage Point Retirement Living?

Headquartered in Exton, Pennsylvania, Vantage Point Retirement Living is a senior living development and management company that has been ensuring area seniors enjoy vibrant, carefree, and healthy lifestyles since 1995. Widely recognized for our hands-on, personal involvement, we have decades of experience creating incredible communities. We are a local family-run organization backed by big business experience, but regionally focused. Our family-oriented company is invested in our senior living communities because we live here, too. We do senior living…better. And it all starts with our team.

Our Mission is to create best-in-class communities for seniors built on a foundation of trust, compassion, and responsibility to better the lives of those who live in them. To fulfill our mission, we rely on our corporate and community teams to deliver those core values of trust, teamwork, respect, and integrity. We can’t ask of our team what we aren’t willing to deliver ourselves, which is why each employee in our organization knows the Vantage Point Leadership personally. We treat our team with the greatest respect, emphasizing the importance of team culture. When our employees are happy, our residents are happy, our business thrives, and our mission is fulfilled.

Oak Hill at St. Davids is an Equal Opportunity Employer . Our community’s philosophy is our commitment to non-discriminatory practices for our residents, staff, and business partners. Through our cultural awareness, we celebrate the diversity of residents and staff by supporting various celebrations, history, and means of acknowledgment of all cultures we serve.