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Marketing Manager

Marketing Manager

Talley Management Group IncMount Royal, NJ, US
11 days ago
Job type
  • Full-time
Job description

Job Description

Job Description

Job Title : Marketing Manager

Reports To : Chief Growth Officer

Department : Marketing / Communications (MarCom)

FLSA Status : Exempt

Classification : Full-Time

Location : Remote (DE, MA, MD, MI, MN, MO, NC, NJ, OH, PA, TN, TX, UT, VA, WA, and WI)

Salary Range : $75,000.00 - $90,000.00 annually

Who We Are :

Talley Management Group, Inc. (Talley), is an employee-owned company who specializes in delivering innovative management solutions that empower associations, non-profits, and professional societies to thrive. We partner with organizations to provide full-service association management and outsourced services. Our tailored approach ensures that our clients achieve their goals, enhance member experiences, and create lasting impact within their industries.

What We Do :

Founded on a passion for excellence and collaboration, Talley is a leading association management company with decades of experience serving diverse associations. We are a team of dedicated professionals committed to fostering connections, driving growth, and delivering results. Guided by our mission and core values, we strive to be the trusted partner that organizations rely on to navigate challenges and achieve their mission.

Position Overview :

The Marketing Manager will be responsible for planning, developing, and executing marketing initiatives that support both Talley Management Group’s corporate brand and the strategic marketing needs of our association clients. This role requires a creative and strategic thinker who can manage multiple projects, prioritize effectively, and deliver results-driven marketing campaigns. The Marketing Manager will work cross-functionally with internal teams, client teams, and external vendors to develop high-quality marketing content and communications.

Key Responsibilities :

Marketing Strategy & Operations

  • Support the strategy development and execution of marketing programs for Talley’s client portfolio.
  • Collaborate with internal teams and external partners to produce marketing materials (brochures, newsletters, web content, etc.) aligned with client branding.
  • Develop marketing content for Talley client partners (including but not limited to social media, email, video, website, white papers, blogs, event marketing campaigns, etc.)
  • Track, analyze, and report on marketing campaign effectiveness, adjusting strategies as needed for optimal performance.
  • Maintain and grow social media presence for Talley’s client partners (LinkedIn, Instagram, etc.).
  • Develop and implement email marketing campaigns for Talley’s client partners
  • Collaborate with internal teams and vendors to ensure website content is current, accurate, and engaging.
  • Stay current with marketing best practices, tools, and trends, particularly in association and nonprofit sectors.

Administrative and Project Support

  • Coordinate and support the execution of business development campaigns and initiatives.
  • Provide logistical support for business development meetings, events, and conferences, including scheduling, travel arrangements, and materials preparation.
  • Work closely with other departments, such as marketing, operations, and finance, to support cross-functional projects as needed.
  • Leadership and Collaboration

  • Act as the liaison between the marketing and development teams and other departments to ensure alignment and efficient execution of client strategies.
  • Lead and mentor junior marketing and development staff, fostering a collaborative, creative, and performance-oriented culture.
  • Present marketing and development updates to association boards, executive leadership, and other key stakeholders as needed.
  • Qualifications :

    Education Requirements :

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Experience Requirements :

  • Minimum of 5 years of experience in marketing, fundraising, or business development, ideally within an association management or nonprofit environment.
  • Experience with digital marketing tools such as HubSpot and other CRM’s, email marketing platforms, social media management tools, etc.
  • Skills :

  • Proficiency in Microsoft Office Suite and various AMC project management tools
  • Strong project management skills with the ability to prioritize and manage multiple initiatives simultaneously.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Exceptional communication, interpersonal, and presentation skills, with ability to convey information in writing and verbally.
  • High ethical standards and integrity.
  • Self-starter who is driven and has the ability to work independently.
  • Exhibit a high level of attention to detail in order to produce accurate results.
  • Strong leadership and team management abilities.
  • Ability to work collaboratively in a fast-paced, client-driven environment to support strategic direction.
  • Success Metrics

  • Increased brand visibility for both TMG and client organizations (e.g., growth in website traffic, social media reach).
  • Improved audience engagement across marketing channels (e.g., higher open rates, click-through rates, event participation).
  • On-time delivery of marketing campaigns, materials, and communications.
  • Positive feedback from internal teams, clients, and stakeholders on marketing initiatives.
  • Effective project management with marketing projects staying within budget and meeting established timelines.
  • Growth in client satisfaction related to marketing support (measured through informal feedback or formal surveys).
  • Physical Demands & Working Environment :

  • This is a remote position.
  • Percentage of travel (inclusive of Talley and client related obligations) – up to 10%
  • This role primarily involves desk-based work using a computer and standard office equipment. Employees must be able to sit or stand (based on preference) for extended periods, type and use a mouse, view a computer screen, and participate in virtual meetings. Occasionally, light lifting of items like laptops or small office supplies (up to 15 pounds) may be required. Employees are expected to maintain a comfortable home office setup and adhere to safety guidelines for physical needs, ensuring an efficient and productive work experience.
  • If travel is required, additional physical requirements include navigating airports, public transportation, and meeting locations, lifting luggage or equipment (up to 50 pounds), sitting or standing for extended periods, and adapting to various environments such as conference centers or client sites.
  • If an accommodation is required, individuals are expected to contact Human Resources to ensure Talley can provide the necessary support and ensure a safe, comfortable work experience.
  • Talley is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law .

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